NEWS
Maori culture to feature prominently in New Zealand hot spring project
POSTED 11 Sep 2017 . BY Jane Kitchen
A new NZ$30m (US$22m, €18m, £16.5m) luxury spa and wellness centre in Rotorua, New Zealand, will incorporate Maori culture, with a focus on thermal water and a strong linkage to the tribe.

Due to open in late 2019, the Wai Ariki Hot Springs and Spa will be set on Rotorua’s lakefront and is being developed by Pukeroa Oruawhata Group. The facility will form just one element of the wider health and wellness vision for the group’s 11-hectare site, and will be managed by Australian-based Belgravia Leisure.

“Wai Ariki’s unique features combine with therapeutic mineral waters to deliver a world-class sanctuary that provides a place to relax, sustain and heal,” said Karen Golden, Belgravia general manager of destination, wellness and spa. “The way that culture has been incorporated throughout the concept, design and product offering, combined with its location and people, provides a level of authenticity which we believe makes it unlike anything else in the world.”

Pukeroa Oruawata chair Malcolm Short said Tgati Whakaue, Te Arawa and Maori culture will sit at the heart of Wai Ariki, with the 650-year history of the tribe and Rotorua’s spa heritage forming an intrinsic part of the development.

Wai Ariki means “chiefly waters,” and is a reminder of the origin of Rotorua’s thermal waters. The spa will have elements of Maori culture infused throughout, including the design of the building and its spa and wellness offerings.

“While specific details around Wai Ariki and its offerings remain commercially sensitive, we are confident this development is something which Rotorua, and in fact New Zealand, has never seen before,” said Short. “Our vision for a health and wellness campus at the Rotorua lakefront includes a range of different services and offerings, including dedicated space for a clinical and rehabilitation provider.”

Short said Wai Ariki is set to firmly position Rotorua in the global wellness and spa market, and is about growing the local and national visitor economy.

The brand has been developed by Ngati Whakaue local Inia Maxwell, of Ngati Whakaue and Ngati Rangiwewehi descent, who is known for his work on the global Adidas campaign for the 1999 Rugby World Cup.

“Rotorua is home, so designing this tohu, or identity, for Wai Ariki to share with its visitors has been an absolute privilege and honour,” said Maxwell. “The brand has been designed to be strong and bold, with a touch of elegancy. It was designed to settle into the building without distracting visitors from being welcomed into this spectacular realm.”

The Wai Ariki brand speaks to the cultural narrative of Ngatoroirangi, the great ariki (chief) and tohunga (priest) of the Arawa waka.

Caught in a blizzard climbing Mount Tongariro, Ngatoroirangi called for help from his sisters, Te Pupu and Te Hoata, in Hawaiki to bring precious ahi (fire). It is said the places the subterranean goddesses of fire stopped on their journey, or where they dropped embers, are where the region’s hot pools and other volcanic and geothermal phenomena can be seen today.

Pukeroa Oruawhata trustee Monty Morrison said the cultural authenticity of the spa development has been a critical element, and local Ngati Whakaue representatives have been heavily involved in the concept development.

“We want to respect and acknowledge our tupuna, and ensure the branding, concept and wider development tells the stories of Ngati Whakaue,” said Morrison.

 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
Spa Opportunities: - Maori culture to feature prominently in New Zealand hot spring project...
Tuesday 23 January 2018 | Daily spa news & jobs
Sign up for FREE ezine
Spa Jobs spa Industry News spa training spa oppportunities magazine spa opportunities blog spa-kit.net spa industry products Submit your news Advertise on Spa Opportunities Contact us at Leisure Media Follow us on Twitter Like us on Facebook

Jobs Search





joblink

Latest operator jobs
Pennyhill Park Hotel and Spa
WTS International
Celtic Manor Resort
To advertise call
+44 (0)1462 431385


traininglink

  Training Directory
Train as a Les Mills Instructor
To advertise call
+44 (0)1462 431385


diarydates

  Powered by leisurediary.com
27-29 Jan 2018
International Salon and Spa Expo
Long Beach Convention Center, Long Beach, United States
30 Jan - 01 Feb 2018
Spatex 2018
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom

spa-kit
suppliers news


The Art of Caviar immersive exhibition opens at Zürich Airport

Luxury skincare brand La Prairie has launched an immersive exhibition, The Art of Caviar, to celebrate the thirtieth anniversary of its iconic Skin Caviar collection.

beauty-kit


Sothys introduces new NO2ctuelle range, a technology-packed formula for ultra-effective night-time targeting
Skin suffers every day from numerous external aggressions, including sleep deprivation, stress and pollution. Sothys tackles this problem with its night range.


 
latest spa jobs
1 to 7 of 7 Jobs
Project Designer - Spa and Hospitality
WTS International
Salary: Competitive Salary & Benefits
Job location: Rockville, Maryland, United States More>>
 


Spa Therapist
Hanbury Manor Hotel and Country Club
Salary: £18,500 + 10% Retail Commission
Job location: Ware, United Kingdom More>>
 


Spa Director
WTS International
Salary: $80,000 + Bonus
Job location: Monticello, NY, United States More>>
 


Turkish Baths & Health Spa Beauty Therapist

Harrogate Borough Council

Salary: £16,781 - £17,772
Job location:
Harrogate, United Kingdom More>>
Spa Therapist

Pennyhill Park Hotel and Spa

Salary: £19,500 plus fantastic benefits
Job location:
Pennyhill Park, Bagshot, United Kingdom More>>
Nail Technician

Pennyhill Park Hotel and Spa

Salary: Competitive salary plus fantastic benefits
Job location:
Pennyhill Park, Bagshot, United Kingdom More>>
Advanced Therapist

Pennyhill Park Hotel and Spa

Salary: £21,000 plus fantastic benefits
Job location:
Pennyhill Park, Bagshot, United Kingdom More>>
Spa Director

GOCO Hospitality

Salary: Competitive Salary & Benefits Package
Job location:
Venice, Italy More>>
Complementary and Beauty Therapists

Thermae Bath Spa

Salary: £10.00 per hour + Commission on Product Sales
Job location:
Bath, United Kingdom More>>
Spa Therapist

Celtic Manor Resort

Salary: Competitive
Job location:
Newport, United Kingdom More>>

Membership Sales Supervisor
The Massage Company
Salary: £18,000 plus good commission structure and free massage
Job location: Camberley, United Kingdom More>>
 


General Manager
Hair and Beauty Spa
Salary: Competitive Salary & Benefits
Job location: London, United Kingdom More>>
 


Spa Therapies Supervisor
Bedruthan - The Scarlet
Salary: £20,696
Job location: Mawgan Porth, Cornwall, United Kingdom More>>
 


Jobs page: 1


 
latest spa news

11 Sep 2017

Maori culture to feature prominently in New Zealand hot spring project

BY Jane Kitchen

Due to open in late 2019, the Wai Ariki Hot Springs and Spa will be set on Rotorua’s lakefront and is being developed by Pukeroa Oruawhata Group

A new NZ$30m (US$22m, €18m, £16.5m) luxury spa and wellness centre in Rotorua, New Zealand, will incorporate Maori culture, with a focus on thermal water and a strong linkage to the tribe.


Due to open in late 2019, the Wai Ariki Hot Springs and Spa will be set on Rotorua’s lakefront and is being developed by Pukeroa Oruawhata Group. The facility will form just one element of the wider health and wellness vision for the group’s 11-hectare site, and will be managed by Australian-based Belgravia Leisure.

“Wai Ariki’s unique features combine with therapeutic mineral waters to deliver a world-class sanctuary that provides a place to relax, sustain and heal,” said Karen Golden, Belgravia general manager of destination, wellness and spa. “The way that culture has been incorporated throughout the concept, design and product offering, combined with its location and people, provides a level of authenticity which we believe makes it unlike anything else in the world.”

Pukeroa Oruawata chair Malcolm Short said Tgati Whakaue, Te Arawa and Maori culture will sit at the heart of Wai Ariki, with the 650-year history of the tribe and Rotorua’s spa heritage forming an intrinsic part of the development.

Wai Ariki means “chiefly waters,” and is a reminder of the origin of Rotorua’s thermal waters. The spa will have elements of Maori culture infused throughout, including the design of the building and its spa and wellness offerings.

“While specific details around Wai Ariki and its offerings remain commercially sensitive, we are confident this development is something which Rotorua, and in fact New Zealand, has never seen before,” said Short. “Our vision for a health and wellness campus at the Rotorua lakefront includes a range of different services and offerings, including dedicated space for a clinical and rehabilitation provider.”

Short said Wai Ariki is set to firmly position Rotorua in the global wellness and spa market, and is about growing the local and national visitor economy.

The brand has been developed by Ngati Whakaue local Inia Maxwell, of Ngati Whakaue and Ngati Rangiwewehi descent, who is known for his work on the global Adidas campaign for the 1999 Rugby World Cup.

“Rotorua is home, so designing this tohu, or identity, for Wai Ariki to share with its visitors has been an absolute privilege and honour,” said Maxwell. “The brand has been designed to be strong and bold, with a touch of elegancy. It was designed to settle into the building without distracting visitors from being welcomed into this spectacular realm.”

The Wai Ariki brand speaks to the cultural narrative of Ngatoroirangi, the great ariki (chief) and tohunga (priest) of the Arawa waka.

Caught in a blizzard climbing Mount Tongariro, Ngatoroirangi called for help from his sisters, Te Pupu and Te Hoata, in Hawaiki to bring precious ahi (fire). It is said the places the subterranean goddesses of fire stopped on their journey, or where they dropped embers, are where the region’s hot pools and other volcanic and geothermal phenomena can be seen today.

Pukeroa Oruawhata trustee Monty Morrison said the cultural authenticity of the spa development has been a critical element, and local Ngati Whakaue representatives have been heavily involved in the concept development.

“We want to respect and acknowledge our tupuna, and ensure the branding, concept and wider development tells the stories of Ngati Whakaue,” said Morrison.




Connect with
Spa Opportunities
Magazine:
View latest issue
Sign up:
Instant Alerts/zines

Print edition
 

Mandara signs management deal for Langkawi spa
Chad Oppenheim and Arthur Casas create shape-shifting hotel on Rio's Copacabana beach
Gharieni makes two senior appointments
Exclusive: Luckow launches wellness venture SolaVieve
Cidesco to introduce its own signature treatments
Fusion rebrands Cam Ranh resort as family spa retreat
 
Catalogue gallery



Featured supplier




Invest in your employees – and your company – with FH Joanneum’s MBA in spa management

The FH Joanneum University of Applied Sciences offers a unique MBA programme in International Hospitality and Spa Management, and for the first time, is offering substantial financial grants for students who begin the course this year.


Company profile



We take time at the outset to understand your unique customer journey. Then we work together to build a programme that is designed to drive your customer experience strategy.
View full profile>>

spa directory

Spa training

Skincare

Design and installation

Spa and beauty equipment

Saunas, steamrooms and spas

Aesthetic products

Salt therapy products

Spa furniture

Skincare



Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd