08-09 Apr 2024
St. Martins Spa & Lodge,
Frauenkirchen,
Austria
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14-15 Apr 2024
ExCel,
London,
United Kingdom
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22-24 Apr 2024
Galgorm Resort,
York,
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23-25 Apr 2024
Phoenix Convention Center,
Phoenix,
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28-30 Apr 2024
Radisson Blu Hotel,
Glasgow,
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08-08 May 2024
Hotel Melià ,
Milano ,
Italy
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10-12 May 2024
China Import & Export Fair Complex,
Guangzhou,
China
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13-16 May 2024
Conrad Chia Laguna Sardinia ,
Italy
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Sexual wellness enters the mainstream with the launch of new Lover app |
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By Megan Whitby 25 Mar 2020 |
Lover provides guidance in the form of video and audio content, plus exercises, games and a sexual profiling tool
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A personalised sexual wellness app has been launched with the aim of improving people’s sex lives. Called Lover, the San Francisco-based start-up is aiming to take the taboo out of sexual wellness and stand out from rivals by providing practical, science-based strategies customised to each user’s sexual type. “We want to do for sexual health what apps like Calm and Headspace have done for mental health – empower users, start a new conversation and move the subject into the mainstream,” says Jas Bagnieswki, co-founder and CEO.
In addition to Bagnieswki, Lover’s other two founders are CMO Nick Pendle, a British entrepreneur who founded Eve Sleep plc, and Stanford psychologist Dr Britney Blair, who works as chief science officer. Blair is board-certified in sexual medicine and the founder of Northern California’s largest independent sexual health clinic.
Lover provides guidance in the form of video and audio content, plus exercises, games and a sexual profiling tool developed by Blair with a team of sexual medicine experts. This identifies users as one of 12 common sexual types to customise advice.
"People are hungry for better guidance on their sex lives, using knowledge based on the latest scientific research," says Blair.
The start-up has announced a US$5m seed round led by Lerer Hippeau. Additional investors include Sean Rad, co-founder of Tinder; Manta Ray Ventures; Global Founders Capital; Fabrice Grinda and Jose Marin.
"As other areas of wellbeing, like mental health, shake off their stigma and enter the mainstream, we believe that sexual wellness is a natural extension of the conversation," says Ben Lerer, managing partner of Lerer Hippeau.
Lover has a basic version free to download, a premium monthly subscription costing US$59.99 (£48, €54) per year, or a standard subscription for US$9.99 (€9, £8) per month. The app is available on iOS, with Android to follow.
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News |
1 to 12 of 8682 news stories |
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28 Mar 2024
Swiss medical wellness and longevity brand Clinique La Prairie has unveiled its highly-anticipated health resort in Anji, China. The opening marks the brand's debut in China and its first international Health Resort outside of Switzerland. ... More
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28 Mar 2024
A new urban city centre in Gothenburg, Sweden is in development with the aim of accelerating health innovation. Next Step Group and Vectura Fastigheter joined forces to create GoCo Health Innovation City, with over US$400 ... More
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28 Mar 2024
Reservations are now open for Rosewood Hotels and Resorts' second Austrian property in Salzburger Land, called Rosewood Schloss Fuschl. Launching on 1 July, the luxury lakeside property is situated on the banks of Lake Fuschl ... More
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27 Mar 2024
The Asia Pacific Spa & Wellness Coalition (APSWC) recently marked another year of industry achievement with a prestigious awards ceremony held during the 2024 APSWC Round Table event in Bangkok, Thailand. Among the distinguished guests ... More
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26 Mar 2024
Luxury hospitality group Aman Resorts and Hotels has announced plans to debut in the UAE with an all-suite hotel and spa in Dubai. Designed by Kerry Hill Architects, Aman Dubai will have a prime coastal ... More
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25 Mar 2024
Luxury health and wellness brand The Ranch is gearing up to open its first East Coast destination in the Hudson Valley near Tuxedo Park, New York, on 18 April. The Ranch Hudson Valley will open ... More
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22 Mar 2024
Four Seasons Hotels and Resorts is the latest brand to join the collection of luxury hospitality partners at Saudi Arabia's upcoming regenerative tourism destination Amaala. Positioned as the premier global integrated family wellness destination, Amaala ... More
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21 Mar 2024
The Covery, a lifestyle optimisation wellness brand, has announced a new licensing partnership with Aura Spa, solidifying its commitment to broadening access to recovery and wellness therapies throughout the US. This strategic partnership will introduce ... More
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20 Mar 2024
The International Spa Association (ISPA) Foundation has released the 2024 edition of its Consumer Snapshot research initiative, shedding light on the behaviours and preferences of regular spa-goers in the US. This research series, commissioned by ... More
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19 Mar 2024
The team behind TRIB3 has launched a reformer Pilates studio concept called PILAT3S, which will be available either as a standalone franchise, or as a club-in-club concept, aiming to take the exercise modality into the ... More
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19 Mar 2024
Wello Works, a new concept which mixes a wellness centre and a co-working office, has launched its first site in Sydney. The brainchild of wellness veteran, Tony de Leede, Wello Works has been designed to ... More
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18 Mar 2024
The International Sauna Association's (ISA) Sauna Aid initiative is asking for donations to establish a sauna complex in Ukraine to provide a sanctuary for Ukrainians amid the conflict with Russia. The organisation wants to realise ... More
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Mindbody |
Mindbody is the leading business management software for the fitness and wellness industries.
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