08-09 Apr 2024
St. Martins Spa & Lodge,
Frauenkirchen,
Austria
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14-15 Apr 2024
ExCel,
London,
United Kingdom
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22-24 Apr 2024
Galgorm Resort,
York,
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23-25 Apr 2024
Phoenix Convention Center,
Phoenix,
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28-30 Apr 2024
Radisson Blu Hotel,
Glasgow,
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08-08 May 2024
Hotel Melià ,
Milano ,
Italy
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10-12 May 2024
China Import & Export Fair Complex,
Guangzhou,
China
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13-16 May 2024
Conrad Chia Laguna Sardinia ,
Italy
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Soothe to expand footprint with new Melt acquisition |
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By Lauren Heath-Jones 22 Feb 2018 |
Soothe's Melt acquisition will help the business expand into 13 major cities in the US
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On demand massage service Soothe has announced its acquisition of LA-based massage company Melt.
Soothe, which is currently available in 50 cities across the UK, US, Canada and Australia, is the largest and fastest growing on-demand massage service in the world. It enables users to schedule same-day massages in the comfort of their own homes via an app.
Melt, which is available in 13 major cities across the US, is a natural addition to the Soothe network, as both companies empower their customers to take control of their wellness by viewing massage as a form of self-care, rather than a luxury. The acquisition will expand Soothe’s footprint to a new group of clientele.
Melt therapists will be invited to join Soothe’s network of vetted massage therapists.
"Like Soothe, Melt was founded on the idea that a spa-quality massage can be enjoyed anywhere," said Merlin Kauffman, CEO and founder of Soothe. Acquiring Melt enables us to further expand and continue providing in-home massage worldwide."
Travis Peters, co-founder of Melt added: "We’re excited to migrate our customer base and massage therapist network to Soothe. Melt customers will still have access to their favourite massage therapists. In addition, they’ll now be able to book in-home massage in over 50 major cities in four countries."
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1 to 12 of 8682 news stories |
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28 Mar 2024
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28 Mar 2024
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27 Mar 2024
The Asia Pacific Spa & Wellness Coalition (APSWC) recently marked another year of industry achievement with a prestigious awards ceremony held during the 2024 APSWC Round Table event in Bangkok, Thailand. Among the distinguished guests ... More
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26 Mar 2024
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25 Mar 2024
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22 Mar 2024
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21 Mar 2024
The Covery, a lifestyle optimisation wellness brand, has announced a new licensing partnership with Aura Spa, solidifying its commitment to broadening access to recovery and wellness therapies throughout the US. This strategic partnership will introduce ... More
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20 Mar 2024
The International Spa Association (ISPA) Foundation has released the 2024 edition of its Consumer Snapshot research initiative, shedding light on the behaviours and preferences of regular spa-goers in the US. This research series, commissioned by ... More
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19 Mar 2024
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Wello Works, a new concept which mixes a wellness centre and a co-working office, has launched its first site in Sydney. The brainchild of wellness veteran, Tony de Leede, Wello Works has been designed to ... More
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18 Mar 2024
The International Sauna Association's (ISA) Sauna Aid initiative is asking for donations to establish a sauna complex in Ukraine to provide a sanctuary for Ukrainians amid the conflict with Russia. The organisation wants to realise ... More
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BC Softwear Ltd |
British-based, BC SoftWear was launched in 2002 by founder and managing director, Barbara Cooke.
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