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Inaugural We Work Well event gets positive feedback
By Lisa Starr 09 Jul 2019
The inaugural event drew 80 spa and wellness professionals to The Langham Hotel in Pasadena, California
While there is no shortage of spa events on the calendar these days, an impactful newcomer arrived on the scene this month: We Work Well, which hosted its first event at The Langham Hotel in Pasadena, California.

Founded by Monica Helmstetter and Lucy Hugo, the inaugural event drew 80 spa and wellness professionals to the buyers conference.

Helmstetter and Hugo formerly worked for Questex Media’s Spatec North America and American Spa magazine, and founded the event with a mission to bring wellness into every aspect of the event experience in order to “cultivate stronger and more authentic business relationships.”

“We recognise that there are many events in our industry, but we believe this new approach of merging business with wellness addresses current trends in the industry, as well as the changing needs of the spa professional,” said Hugo. “We felt that both buyers and vendors were ready for something new and different, an event that encourages authentic connections while optimising attendee wellbeing.”

While the event featured a framework similar to other buyer conferences, the We Work Well team managed to pack in a variety of interactive components, including expanded exercise, networking and even education features.

Mocktails, guided meditation, casual attire and walking meetings were just a few of the innovations; as part of the Give Well component, buyers and suppliers spent time working side by side to make stuffed animals and fleece blankets for sick children.

All attendees participated in a “state of the industry” exercise that I facilitated through my work with Wynne Business, surfacing challenges and opportunities both individually and in groups.

But the highlight of the event for many was when the entire delegation was divided into 11 teams for an Amazing Race-style scavenger hunt through the streets of Old Town Pasadena, with medals awarded to the top three teams at a sweaty group dinner, and proving that while spa folks are friendly, they can also be quite competitive!

“The feedback from out inaugural event has been very humbling, we are excited that our attendees loved our programme as much as we loved putting it together for them,” said Hugo. “We could not be prouder that we stuck to our message and provided an environment at The Langham that encouraged our attendees to connect in healthier ways, beyond traditional one-on-one meetings and networking activities.”

Aside from the positive feedback, Hugo reports that the event has helped to inspire many of the attendees: many are looking to add walk & talk meetings, wellness balls and stand-up desks, and to create give-back programmes and volunteer opportunities in the workplace.

“Most importantly,” said Hugo, “over 80 per cent of our attendees plan to close business with a buyer or supplier they met with in the next six months.”

Buyer Dawn Ferraro of JW Marriot Desert Springs commented that the event was “Truly the most impactful spa conference I have attended in my 21 years in spa. The journey these past few days was amazing, and the attention to detail was so impressive.”

The next We Work Well event will be held in 22-25 September at Dove Mountain in Tucson, Arizona.




News
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Religion and wellness, music as medicine, and circadian health are some of the GWS’ 2020 predicted wellness trends, just released in its 2020 Global Wellness Trends Report. The annual publication forecasts ten new trends for ... More
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Spa operators could help guests reduce feelings of sadness, successfully conquer binge-eating challenges and improve self-control and discipline, using learnings from new research published in the Journal of Consumer Psychology. Called When sadness comes alive, ... More
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Spa is now one of the top-performing departments within US hotels, according to CBRE’s 2019 Trends in the Hotel Spa Industry. The report found that total hotel revenue increased by 3.8 per cent, while spa ... More
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Jobs   News   Products   Magazine
NEWS
Inaugural We Work Well event gets positive feedback
POSTED 09 Jul 2019 . BY Lisa Starr
The inaugural event drew 80 spa and wellness professionals to The Langham Hotel in Pasadena, California
While there is no shortage of spa events on the calendar these days, an impactful newcomer arrived on the scene this month: We Work Well, which hosted its first event at The Langham Hotel in Pasadena, California.

Founded by Monica Helmstetter and Lucy Hugo, the inaugural event drew 80 spa and wellness professionals to the buyers conference.

Helmstetter and Hugo formerly worked for Questex Media’s Spatec North America and American Spa magazine, and founded the event with a mission to bring wellness into every aspect of the event experience in order to “cultivate stronger and more authentic business relationships.”

“We recognise that there are many events in our industry, but we believe this new approach of merging business with wellness addresses current trends in the industry, as well as the changing needs of the spa professional,” said Hugo. “We felt that both buyers and vendors were ready for something new and different, an event that encourages authentic connections while optimising attendee wellbeing.”

While the event featured a framework similar to other buyer conferences, the We Work Well team managed to pack in a variety of interactive components, including expanded exercise, networking and even education features.

Mocktails, guided meditation, casual attire and walking meetings were just a few of the innovations; as part of the Give Well component, buyers and suppliers spent time working side by side to make stuffed animals and fleece blankets for sick children.

All attendees participated in a “state of the industry” exercise that I facilitated through my work with Wynne Business, surfacing challenges and opportunities both individually and in groups.

But the highlight of the event for many was when the entire delegation was divided into 11 teams for an Amazing Race-style scavenger hunt through the streets of Old Town Pasadena, with medals awarded to the top three teams at a sweaty group dinner, and proving that while spa folks are friendly, they can also be quite competitive!

“The feedback from out inaugural event has been very humbling, we are excited that our attendees loved our programme as much as we loved putting it together for them,” said Hugo. “We could not be prouder that we stuck to our message and provided an environment at The Langham that encouraged our attendees to connect in healthier ways, beyond traditional one-on-one meetings and networking activities.”

Aside from the positive feedback, Hugo reports that the event has helped to inspire many of the attendees: many are looking to add walk & talk meetings, wellness balls and stand-up desks, and to create give-back programmes and volunteer opportunities in the workplace.

“Most importantly,” said Hugo, “over 80 per cent of our attendees plan to close business with a buyer or supplier they met with in the next six months.”

Buyer Dawn Ferraro of JW Marriot Desert Springs commented that the event was “Truly the most impactful spa conference I have attended in my 21 years in spa. The journey these past few days was amazing, and the attention to detail was so impressive.”

The next We Work Well event will be held in 22-25 September at Dove Mountain in Tucson, Arizona.


RELATED STORIES
Former Questex employees launch new hosted buyer event


Monica Helmstetter and Lucy Hugo, formerly of Questex Media, have announced the launch of a new event company this week, We Work Well Inc, which they describe as “the next generation of hosted buyer events”.
MORE NEWS
GWS releases 2020 Global Wellness Trends Report
Religion and wellness, music as medicine, and circadian health are some of the GWS 2020 predicted wellness trends, just released in its 2020 Global Wellness Trends Report.
Help guests conquer sadness and binge eating, new research shows how
Spa operators could help guests reduce feelings of sadness, successfully conquer binge-eating challenges and improve self-control and discipline, using learnings from new research published in the Journal of Consumer Psychology.
Trilogy opens luxury sports-recovery spa in Colorado
Luxury alpine destination Vail Marriott Mountain Resort has relaunched its spa and wellness offering, following a US$6m resort-wide refurbishment.
Peter Staic's Hotel Arlberg renovation considers wellness down to paint, colours and materials
A year-long, €5m ($5.5m, £4.2m) renovation project at the family-run Hotel Arlberg alpine hotel and spa in Lech, Austria, has been completed, with healthy paints, calming colours and natural materials.
Spas are the top-performing hotel department, says CBRE report
Spa is now one of the top-performing departments within hotels, according to CBRE’s 2019 Trends in the Hotel Spa Industry.
First 'floating fitness studio' set to launch at Maldives resort
Luxury resort Coco Bodu Hithi has revealed plans to launch the first 'floating yoga studio' in the Maldives.
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