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‘No room for error’ during spas reopenings, say Pitsikalis and Ryan
By Megan Whitby 29 May 2020
Pitsikalis revealed ISPA has had reports of spas getting calls about their hygiene standards
Globally, spas have only got one opportunity to get reopening right, says Frank Pitsikalis, chair of the ISPA Foundation board of directors.

Speaking on a Professional Beauty webinar panel recently, Pitsikalis said the pandemic has caused a renewed focus on wellness, but that this means once the industry reopens it will be crucial to avoid mistakes.

“We have to get this right. There should be very strong fundamentals adopted, because the last thing we need as an industry is a misstep or bad PR,” he said. “We’ve got to ensure we have SOPs and guidelines in place, and provide effective training.

“The people developing the guidelines may be well versed in them, but as they bring staff back from furlough, there has to be a training component, along with compliance, to avoid mistakes.”

Pitsikalis revealed ISPA has had reports of spas getting calls about their hygiene standards, saying; “there are lots of eyes on our industry because it’s so high-touch".

Marriott International’s Ken Ryan, VP of global operations: spa, fitness and online retail, urged operators to treat reopening like a new opening, with only one opportunity to take people on the most amazing experience the spa can provide.

“Open having done enough preparation so that when customers walk through the door they’ll have the best experience they possibly can,” he said, “don’t just figure it out along the way – it’s critical the first steps you take are highly calculated.”

He recommended spas work closely with local government and authorities for guidance and to only reopen once they are completely prepared with things like training and PPE, saying: “Make sure you have resources in places to protect both associates and customers”.

Ryan concluded by saying: “It’s likely from what we’re hearing around the world that the first customers coming through your door are going to be a minority and they’re going to be a little more relaxed.

“We need to be very careful that we’re steadfast for the long haul in the procedures and policies we put in place because it’s the customers that come after those carefree guests that are going to be checking your hygiene and cleaning protocols and procedures.

“Stay steadfast with whatever procedures you put in place and continue them for the long haul. You have to make sure that every customer feels comfortable and safe.”

Top 10 takeaways

Be aware more challenging guests will come as time goes by

Treat reopening like a new opening

Work with local government and local authorities

Follow guidelines

Avoid PR disasters. Be aware consumers may report you

Ensure very strong fundamentals are adopted

Train all staff rigorously in new SOPs and supervise for compliance

Be prepared – don’t just figure it out along the way

Stay steadfast with new procedures – prepare for the long-haul

Ensure customers have the very best experience



News
1 to 12 of 7545 news stories
30 Sep 2020
In June, the Good Spa Guide revealed the results of a survey which asked 5,000 UK spa-goers what they were most looking forward to, what worried them, and how their habits might change, in light ... More
30 Sep 2020
Sue Harmsworth, industry influencer and founder of ESPA, has recently announced the launch of the Standards Authority for Touch in Cancer Care (SATCC). Initially revealed in March, the SATCC’s mission is to offer a national ... More
29 Sep 2020
Luxury wellness destination, The Bürgenstock Resort Lake Lucerne, Switzerland, has unveiled new programmes to answer guests’ physical and emotional needs in a COVID-19 era, at its five-star medi-wellness facility, Waldhotel. The Waldhotel is focused on ... More
29 Sep 2020
Arizona desert wellness destination resort, Civana, has announced a partnership with celebrity wellness expert Deepak Chopra’s wellness company – The Chopra Centre for Wellbeing. The collaboration will see the resort roll out The Chopra Whole ... More
28 Sep 2020
Four Seasons has announced a collaboration with Mexican real estate development company, Paralelo 19 Desarrollos, to realise a new luxury resort located in Mexico. Debuting in 2021 as Four Seasons Resort Tamarindo, México, the project ... More
28 Sep 2020
Industry veteran, Lindsay Madden-Nadeau, has launched a new consultancy offering bespoke wellness strategies with an overarching mission to create conscious, collaborative projects that continue to put wellness on the map. Taking its name from the ... More
25 Sep 2020
A recent study from the University of Konstanz in Germany has revealed that 10 minutes of massage or rest can help the body reduce stress. The study showed that massage is an easy-to-apply intervention that ... More
25 Sep 2020
One&Only has debuted in Asia with a brand new resort – called One&Only Desaru Coast – completed with a signature Chenot spa, a result of a partnership between the hotel group and Chenot, the medical ... More
24 Sep 2020
Global hospitality group, Accor, is launching in-room restorative wellness programming at select North and Central America properties through an exclusive partnership with wellness technology company, Three Sages. The partnership gives Fairmont, Sofitel and Swissôtel guests ... More
23 Sep 2020
CBD-infused skincare line, Color Up has announced a new CBD training course and scholarship programme. The company has added to its existing catalogue of CBD training programmes and upgraded its Cannabis Master Programme to include ... More
22 Sep 2020
An aesthetics and wellness clinic has launched a new facial treatment dedicated to key workers on the frontlines of the pandemic. Developed at KLNIK, in Cheshire, UK, the new facial came to fruition after the ... More
22 Sep 2020
The Global Wellness Summit (GWS) has announced the appointment of C. Victor Brick, CEO of Planet Fitness Growth Partners (PFGP) and chair of the John W. Brick Mental Health Foundation, to its 12-person advisory board. ... More
     
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Jobs   News   Products   Magazine
NEWS
‘No room for error’ during spas reopenings, say Pitsikalis and Ryan
POSTED 29 May 2020 . BY Megan Whitby
Pitsikalis revealed ISPA has had reports of spas getting calls about their hygiene standards
Globally, spas have only got one opportunity to get reopening right, says Frank Pitsikalis, chair of the ISPA Foundation board of directors.

Speaking on a Professional Beauty webinar panel recently, Pitsikalis said the pandemic has caused a renewed focus on wellness, but that this means once the industry reopens it will be crucial to avoid mistakes.

“We have to get this right. There should be very strong fundamentals adopted, because the last thing we need as an industry is a misstep or bad PR,” he said. “We’ve got to ensure we have SOPs and guidelines in place, and provide effective training.

“The people developing the guidelines may be well versed in them, but as they bring staff back from furlough, there has to be a training component, along with compliance, to avoid mistakes.”

Pitsikalis revealed ISPA has had reports of spas getting calls about their hygiene standards, saying; “there are lots of eyes on our industry because it’s so high-touch".

Marriott International’s Ken Ryan, VP of global operations: spa, fitness and online retail, urged operators to treat reopening like a new opening, with only one opportunity to take people on the most amazing experience the spa can provide.

“Open having done enough preparation so that when customers walk through the door they’ll have the best experience they possibly can,” he said, “don’t just figure it out along the way – it’s critical the first steps you take are highly calculated.”

He recommended spas work closely with local government and authorities for guidance and to only reopen once they are completely prepared with things like training and PPE, saying: “Make sure you have resources in places to protect both associates and customers”.

Ryan concluded by saying: “It’s likely from what we’re hearing around the world that the first customers coming through your door are going to be a minority and they’re going to be a little more relaxed.

“We need to be very careful that we’re steadfast for the long haul in the procedures and policies we put in place because it’s the customers that come after those carefree guests that are going to be checking your hygiene and cleaning protocols and procedures.

“Stay steadfast with whatever procedures you put in place and continue them for the long haul. You have to make sure that every customer feels comfortable and safe.”

Top 10 takeaways

Be aware more challenging guests will come as time goes by

Treat reopening like a new opening

Work with local government and local authorities

Follow guidelines

Avoid PR disasters. Be aware consumers may report you

Ensure very strong fundamentals are adopted

Train all staff rigorously in new SOPs and supervise for compliance

Be prepared – don’t just figure it out along the way

Stay steadfast with new procedures – prepare for the long-haul

Ensure customers have the very best experience

RELATED STORIES
Reopening: critical insights from first ISPA Town Hall


ISPA has kicked off its Town Hall Meeting series to share learnings from industry leaders as spas reopen across the globe.
Operators partner with medical institutions to enhance hygiene standards


A growing number of operators are joining forces with medical bodies to develop enhanced cleanliness standards following COVID-19.
MORE NEWS
Spa bookings reach 70 per cent of pre-COVID-19 levels, reports Spabreaks.com
In June, the Good Spa Guide revealed the resultsof a survey which asked 5,000 UK spa-goers what they were most looking forward to, what worried them, and how their habits might change, in light of COVID-19.
Over 220 spas register for new industry standard for cancer touch therapy, launched by Sue Harmsworth
Sue Harmsworth, industry influencer and founder of ESPA, has recently announced the launch of the Standards Authority for Touch in Cancer Care (SATCC).
Luxury Lake Lucerne medi-wellness centre unveils three new comprehensive COVID-19 recovery retreats
Luxury wellness destination, The Bürgenstock Resort Lake Lucerne, Switzerland, has unveiled new programmes to answer guests’ physical and emotional needs in a COVID-19 era, at its five-star medi-wellness facility, Waldhotel.
Civana to partner with Chopra Centre for new Ayurvedic retreat and programming
Arizona desert wellness destination resort, Civana, has announced a partnership with celebrity wellness expert Deepak Chopra’s wellness company – The Chopra Centre for Wellbeing.
Four Seasons to grow Mexico portfolio with new luxury resort and organic spa on Pacific coast
Four Seasons has announced a collaboration with Mexican real estate development company, Paralelo 19 Desarrollos, to realise a new luxury resort located in Mexico.
Lindsay Madden-Nadeau taps 20 years’ industry experience to launch new wellness consultancy
Industry veteran, Lindsay Madden-Nadeau, has launched a new consultancy offering bespoke wellness strategies with an overarching mission to create conscious, collaborative projects that continue to put wellness on the map.
+ More news   
 
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