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The Refinery harnesses augmented reality to launch avatar-based PT service
By Tom Walker 26 Oct 2020
The ALFI platform consists of two key phone applications, one to run on Apple's IoS and another on Android
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, by offering customers the opportunity to take part in exercise sessions led by an avatar.

Utilising motion capture, 3D and augmented-reality (AR) technology, 'ALFI' is a virtual PT, created in partnership with Unicorn XP and Riverswave Developers.

The Refine with ALFI app has been designed to provide the "most inclusive, visually appealing, and movement-focused PT ever experienced" in the virtual and on demand fitness space.

The ALFI platform consists of two key phone applications, one to run on Apple's IoS and another on Android.

Both applications have a 3D engine embedded within a native app, which gives the user an experience similar to a top-quality video game.

Using an algorithm, the app then creates a unique fitness class of either HIIT or yoga, also offering a posture clinic for technical perfection.

The class is then presented by Alfi the avatar, using 3D motion clips to create the unique content, complete with synchronised music and voice-overs for a seamless user experience.

The app is run on the UNITY platform, using motion capture technology of experienced human coaches and includes 360-degree view of all poses and moves.

To increase engagement, the app has an in-built redeemable token system, allowing the user to give credits to friends, customise their avatar, redeem free classes or donate to charity via ALFI Tokens.

Each ALFI avatar can also be customised to suit the users preferences.

The launch of ALFI is a response to an increasing appetite for AR-based solutions – which overlay digital content onto the physical world.

It is estimated that AR-based apps, such as Pokemon Go and Snapchat, will have an estimated 2.5billion users by 2023.

Zoe Bertali, co-founder of ALFI said: "We wanted to create something fun, accessible and engaging.

"So many fitness apps have the same format, which can make the choice overwhelming and sometimes discouraging.

"We have created a visually striking, avatar led, algorithmic fitness app which allows us to create bespoke user led classes in seconds, compared to scrolling through hundreds of videos.

"The heart of the app is human and all regimes are created using motion capture – so the avatar moves like a human, but is run by the Unity gaming engine.

"The exciting thing about our app is that it is AR ready, which means that very soon, life size ALFI will be leading you through classes in your home not just on your screen!"

Get more Fit Tech news at FitTechglobal.com.

Sign up for the free Fit Tech ezine here.


News
1 to 12 of 7718 news stories
01 Mar 2021
Kempinski Hotels has completed the acquisition of Resense Spa SA as part of the expansion of its wellness and wellbeing strategy. Resense, which was originally founded as a joint venture between Kempinski and spa consultancy ... More
01 Mar 2021
The Asia Pacific Spa and Wellness Coalition (APSWC) has unveiled new details about its upcoming 2021 Round Table Conference, scheduled for 15-17 March. The annual event always produces a white paper that pinpoints the region’s ... More
28 Feb 2021
Six Senses Hotels Resorts Spas has expanded its portfolio with a new eco-wellness resort in Mantiqueira, Brazil, nestled amongst flourishing forests and situated at the meeting of three valleys. Six Senses Botanique was opened after ... More
25 Feb 2021
Baca Architects has submitted a scheme to transform an unused UK quarry lake and surrounding land into a unique eco-wellness resort centred on waterside living and water-based recreation. The 80-hectare Ashwicken Lake site is situated ... More
24 Feb 2021
The Hot Springs Connection has announced its third-annual conference is scheduled to take place in person at Quinn’s Hot Springs Resort in Paradise, Montana, on May 17-20 2021. Established in 2018, the convention is claimed ... More
24 Feb 2021
The iconic Beverly Hills Hotel Spa in Los Angeles has reopened its doors after seven months of extensive refurbishment and redesign. Christopher Cowdray, CEO of the Dorchester Collection – luxury operating company of the Beverly ... More
23 Feb 2021
US-based skincare company Heyday has announced a US$20m (£14.2m €16.5m) Series B round of funding led by Level 5 Capital Partners (L5), with participation from existing investors Lerer Hippeau and Fifth Wall Ventures. Heyday has ... More
22 Feb 2021
UK Prime Minister Boris Johnson has announced non-essential retail, including spas, salons, close-contact services and gyms, could reopen by 12 April 2021, at the very earliest. Johnson revealed the news today as part of step ... More
22 Feb 2021
A collection of industry organisations, including The British Beauty Council, are working closely with the UK Government to present proposals for a package of industry-saving measures. These include a VAT cut for reopened salon and ... More
22 Feb 2021
Luxury Hawaiian wellness enclave, Sensei Lāna‘i, A Four Seasons Resort has launched an Optimal Wellbeing Programme in partnership with WHOOP, the human performance and wearable tech company. Located at the island resort on Lāna‘i, the ... More
18 Feb 2021
Aman is planning to debut its sister hotel brand Janu in the heart of Tokyo in an urban redevelopment project, called Toranomon-Azabudai development. Janu was unveiled in 2020 with a fresh philosophy based on social ... More
19 Feb 2021
As evidence grows around nature’s wellbeing and health benefits, the team behind the UK’s Lost Gardens of Heligan has created an initiative to demonstrate how its guests can harness nature to boost wellbeing. Heligan has ... More
     
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NEWS
The Refinery harnesses augmented reality to launch avatar-based PT service
POSTED 26 Oct 2020 . BY Tom Walker
The ALFI platform consists of two key phone applications, one to run on Apple's IoS and another on Android Credit: ALFI
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, by offering customers the opportunity to take part in exercise sessions led by an avatar.

Utilising motion capture, 3D and augmented-reality (AR) technology, 'ALFI' is a virtual PT, created in partnership with Unicorn XP and Riverswave Developers.

The Refine with ALFI app has been designed to provide the "most inclusive, visually appealing, and movement-focused PT ever experienced" in the virtual and on demand fitness space.

The ALFI platform consists of two key phone applications, one to run on Apple's IoS and another on Android.

Both applications have a 3D engine embedded within a native app, which gives the user an experience similar to a top-quality video game.

Using an algorithm, the app then creates a unique fitness class of either HIIT or yoga, also offering a posture clinic for technical perfection.

The class is then presented by Alfi the avatar, using 3D motion clips to create the unique content, complete with synchronised music and voice-overs for a seamless user experience.

The app is run on the UNITY platform, using motion capture technology of experienced human coaches and includes 360-degree view of all poses and moves.

To increase engagement, the app has an in-built redeemable token system, allowing the user to give credits to friends, customise their avatar, redeem free classes or donate to charity via ALFI Tokens.

Each ALFI avatar can also be customised to suit the users preferences.

The launch of ALFI is a response to an increasing appetite for AR-based solutions – which overlay digital content onto the physical world.

It is estimated that AR-based apps, such as Pokemon Go and Snapchat, will have an estimated 2.5billion users by 2023.

Zoe Bertali, co-founder of ALFI said: "We wanted to create something fun, accessible and engaging.

"So many fitness apps have the same format, which can make the choice overwhelming and sometimes discouraging.

"We have created a visually striking, avatar led, algorithmic fitness app which allows us to create bespoke user led classes in seconds, compared to scrolling through hundreds of videos.

"The heart of the app is human and all regimes are created using motion capture – so the avatar moves like a human, but is run by the Unity gaming engine.

"The exciting thing about our app is that it is AR ready, which means that very soon, life size ALFI will be leading you through classes in your home not just on your screen!"

Get more Fit Tech news at FitTechglobal.com.

Sign up for the free Fit Tech ezine here.
Using an algorithm, the app creates a unique fitness class of either HIIT or yoga, also offering a posture clinic for technical perfection Credit: ALFI
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