The European Sunlight Association says it welcomes the introduction of the new Declaration from the European Commission Health and Consumer Directorate, which requires sunbeds to comply to a maximum erythemal output of 0.3W/sq m2, effective from 23 July 2007.

Translated, this means that each sunbed session taken in a tanning salon will have a maximum UV output that matches the mid-day, Mediterranean sun.

The ESA anticipates that EU approved session times will help restore consumer confidence in those markets where the sunbed industry has suffered from ongoing negative publicity.

The Declaration, which will result in a new European Standard in due course, was the result of various member countries implementing different regulations for sunbeds and the European Commission desiring a harmonised approach.

As the regulatory framework varies from country to country, it will be the responsibility of the appropriate authorities in each member country to implement the Declaration.

In the UK, the national trade body and ESA member, The Sunbed Association, will continue to work closely with government departments and agencies.