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Product news
1 to 12 of 2578 news stories
Make the most of your bookings with Book4Time’s innovative yield management features
By Megan Whitby 03 Mar 2023
Credit: Book4Time
Book4Time is the world's leading spa and ancillary revenue management software for the world’s top hotels and resorts, used by more Forbes Five-Star resorts than any other vendor.

Book4Time manages the end-to-end guest experience for international hotels, resorts, casinos, golf and private member clubs operating in over 100 countries worldwide and is the preferred solution for some of the world’s largest and most prestigious brands.

Its latest launch is its advanced yield management capabilities.

Simply put, yield management is the practice of adjusting prices based on demand.

This is a practice that the hospitality industry has been using since the 70s. From airlines to hotel rooms, prices can always fluctuate based on demand. The best example is that maybe there’s a huge sporting event taking place near your hotel of choice, you’ll likely be paying more during the weekend of this sporting event because demand is up and that hotel is trying to capture the maximum amount of revenue.

The spa industry and yield management
During the past couple of years, the spa industry has begun to catch on and utilise this practice to make up for slower days without having to discount their services or offerings, which can actually harm a business.

Yield management gives spa directors and general managers the opportunity to use new sales and marketing techniques to fill their treatment rooms during these slower times to entice guests to make a visit to the spa and to make up for potential lost revenue.

On a slower day, your system could automatically lower prices for you. Pair these prices with a smooth marketing campaign for hotel guests, you could turn your entire schedule around.

Book4Time’s out-of-the-box solution has always given users the option to use yield management features, allowing management teams to set the system up to automatically fluctuate prices based on the day of the week or practitioner.

However, we recently took it a step further to give our clients a fully automated 360-degree yielding experience.
With our new advanced yielding features, our clients can set their systems to yield by room occupancy, spa utilisation percentage and hour of the day.

These new offerings will allow spa directors to run their spa and treatment rooms at their maximum efficiency when choosing to use this feature.

Suzanne Holbrook, senior corporate director of spa operations for Marriott International and Ritz Carlton, is an expert in yield- and revenue management.

She oversees 160 spas at hotels and resorts and is recognised for an almost magical ability to produce outstanding financial results.

Holbrook told Spa Executive Magazine in an interview: “There’s always the fear of change! We’re used to yield management with airlines and hotels, but not in spas. Why? Let’s be the disruptors. We shouldn’t wait for every other industry to move forward.”



Product news
1 to 12 of 2578 news stories
02 Oct 2023
Cosmeceutical skincare brand iS Clinical has developed a brand new retinol product designed to optimise the pro-ageing ingredient's benefits while minimising its potential side effects. Available in two different strengths (0.3 per cent and 1 ... More
28 Sep 2023
Sustainable Irish marine wellbeing brand Voya has been named the exclusive supplier of the new Foundation Mind and Body Spa at The Harbor Grand Hotel in New Buffalo, Michigan. Designed in collaboration with Chicago-based design ... More
25 Sep 2023
Wellness music company Myndstream has teamed up with halotherapy supplier Salt Chamber to create a self-guided breathwork playlist for salt therapy experiences. Working closely with the Myndstream creative team, Salt Chamber briefed the science-led music ... More
27 Sep 2023
A moment of calm Inspired by starry nights over the Atlantic Ocean and capturing the serenity of a calm sea, this year Voya’s Festive Collection shines a light on certified organic gifts of tranquillity, offering ... More
21 Sep 2023
Biologique Recherche has expanded its suncare line with a new supplement, Helios3, and sunscreen product for the body, Protection U.V. Corps SPF 50. The new additions have joined the brand’s existing Solar Range and transformed ... More
22 Sep 2023
Renowned B Corp skincare and spa brand Comfort Zone is enhancing its iconic aromatherapy body range with a new inclusion: the Tranquillity™ Body Scrub. Known for its dedication to conscious skin science and regenerative agriculture, ... More
18 Sep 2023
Australian skincare brand Subtle Energies has marked its 30th anniversary with new products, treatments and a sustainable packaging upgrade. Originating as a clinic focused on treating chronic ailments, Subtle Energies has evolved into a global ... More
27 Sep 2023
From the original pioneers of spa management, comes a new platform set to redefine the market. At Premier Software, we're working hard to bring you a new, cutting-edge spa and leisure management platform to help ... More
15 Sep 2023
Introducing the Tuxedo Collection, The Madison Collection’s newest luxury linen and robe range which is fade-resistant, quick-drying and chlorine-compatible. The line is the product of years of development and features bath towels, robes and mats ... More
29 Sep 2023
Imagine a world where your hotel or resort seamlessly caters to every guest's wellness needs, creating an oasis of relaxation and rejuvenation. At the heart of Book4Time's innovation lies the power to connect various technology ... More
12 Sep 2023
Spa equipment manufacturer Living Earth Crafts (LEC) has introduced a new space-saving treatment chair to accommodate an array of spa, aesthetic, IV and medi-spa treatments. The low-height range Tribeca chair easily converts to a full-sized ... More
19 Sep 2023
Leading spa and wellness equipment supplier and manufacturer Living Earth Crafts (LEC) is proud to introduce the Tribeca All-in-One Treatment Chair. With a space-saving footprint, the chair is versatile enough to accommodate a broad array ... More
     
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Premier Software Solutions
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PROMOTION
Make the most of your bookings with Book4Time’s innovative yield management features
03 Mar 2023
/ Book4Time
Book4Time is the world's leading spa and ancillary revenue management software for the world’s top hotels and resorts, used by more Forbes Five-Star resorts than any other vendor.

Book4Time manages the end-to-end guest experience for international hotels, resorts, casinos, golf and private member clubs operating in over 100 countries worldwide and is the preferred solution for some of the world’s largest and most prestigious brands.

Its latest launch is its advanced yield management capabilities.

Simply put, yield management is the practice of adjusting prices based on demand.

This is a practice that the hospitality industry has been using since the 70s. From airlines to hotel rooms, prices can always fluctuate based on demand. The best example is that maybe there’s a huge sporting event taking place near your hotel of choice, you’ll likely be paying more during the weekend of this sporting event because demand is up and that hotel is trying to capture the maximum amount of revenue.

The spa industry and yield management
During the past couple of years, the spa industry has begun to catch on and utilise this practice to make up for slower days without having to discount their services or offerings, which can actually harm a business.

Yield management gives spa directors and general managers the opportunity to use new sales and marketing techniques to fill their treatment rooms during these slower times to entice guests to make a visit to the spa and to make up for potential lost revenue.

On a slower day, your system could automatically lower prices for you. Pair these prices with a smooth marketing campaign for hotel guests, you could turn your entire schedule around.

Book4Time’s out-of-the-box solution has always given users the option to use yield management features, allowing management teams to set the system up to automatically fluctuate prices based on the day of the week or practitioner.

However, we recently took it a step further to give our clients a fully automated 360-degree yielding experience.
With our new advanced yielding features, our clients can set their systems to yield by room occupancy, spa utilisation percentage and hour of the day.

These new offerings will allow spa directors to run their spa and treatment rooms at their maximum efficiency when choosing to use this feature.

Suzanne Holbrook, senior corporate director of spa operations for Marriott International and Ritz Carlton, is an expert in yield- and revenue management.

She oversees 160 spas at hotels and resorts and is recognised for an almost magical ability to produce outstanding financial results.

Holbrook told Spa Executive Magazine in an interview: “There’s always the fear of change! We’re used to yield management with airlines and hotels, but not in spas. Why? Let’s be the disruptors. We shouldn’t wait for every other industry to move forward.”

Book4Time Inc
Address: 306 Town Centre Blvd. Suite 400 Markham, ON L3R 0Y6 Canada
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iS Clinical introduces epigenetic retinol duo: Retinol+ Emulsion
Cosmeceutical skincare brand iS Clinical has developed a brand new retinol product designed to optimise the pro-ageing ingredient's benefits while minimising its potential side effects.
Voya expands US portfolio with new nature-inspired spa partnership in Michigan
Sustainable Irish marine wellbeing brand Voya has been named the exclusive supplier of the new Foundation Mind and Body Spa at The Harbor Grand Hotel in New Buffalo, Michigan.
Myndstream and Salt Chamber partner to elevate self-guided halotherapy treatments
Wellness music company Myndstream has teamed up with halotherapy supplier Salt Chamber to create a self-guided breathwork playlist for salt therapy experiences.
Biologique Recherche updates Solar Range with two new suncare products
Biologique Recherche has expanded its suncare line with a new supplement, Helios3, and sunscreen product for the body, Protection U.V. Corps SPF 50.
Subtle Energies rings in 30th anniversary with new Biotechnology Skincare range and packaging overhaul
Australian skincare brand Subtle Energies has marked its 30th anniversary with new products, treatments and a sustainable packaging upgrade.
The Madison Collection unveils The Tuxedo Collection
Introducing the Tuxedo Collection, The Madison Collection’s newest luxury linen and robe range which is fade-resistant, quick-drying and chlorine-compatible.
Living Earth Crafts launches Tribeca All-in-One Medi-Spa Chair
Spa equipment manufacturer Living Earth Crafts (LEC) has introduced a new space-saving treatment chair to accommodate an array of spa, aesthetic, IV and medi-spa treatments.
Swissline unveils Cell Shock White Brightening Intensified Night Cream
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Premium South African spa and skincare brand Terres d’Afrique* has announced new partnerships with four Sub-Saharan African properties.
Milana Knowles joins Gharieni as vice president of US business development
Gharieni Group has announced the appointment of Milana Knowles as its new vice president of business development for the US.
Himalayan Source introduces Himalayan Salt Capsule
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04-06 Oct 2023

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