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Turkey is crowned the best massage nation at world championship
By Helen Andrews 14 Jul 2026
Individual winners at the World Championship in Massage were from Turkey, Japan and the US Credit: World Championship in Massage, IMA
This year's event broke participation records, with 290 participants in 2026 compared to 267 in 2025
The championship is organised by the International Massage Association
Competitors receive a diploma to help them market their massage therapy businesses
Next year's event will take place between 2-4 July 2027

Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.

Organised by the International Massage Association (IMA), the ninth edition of this tournament saw the highest number of participants yet – 290 from 59 countries. This breaks last year’s record of 267 competitors from 58 countries.

The event is not only an opportunity to compete and showcase different massage specialisms, but it also provides networking possibilities. Competitors are also issued with a diploma to enable therapists to market their businesses and skills in new ways.

This year was also a hybrid event, as it has been in previous years, with a physical massage competition in Denmark as well as participants using Zoom to compete from further afield, with judges watching live.

Participants pay a fee of €260 (US$296, £221) to compete.

Judges from 27 countries evaluated massage therapists’ skills in five key areas:

• Techniques

• Ergonomics and body mechanics

• Flow

• Innovation

• Client contact and empathy

The results

Twenty-eight countries competed in the World’s Best Massage Nation category (which requires a country to be represented by a minimum of three participants) and Turkey was followed by Norway, the Czech Republic, Thailand and Japan. 

The overall individual final winners were:

Gold: Yuka Someya, Japan

Silver: Cengizhan Tatar, Turkey

Bronze: Panuwat Srisamajarn, USA

Read about how this year's results compare with those of 2025 in our article from last year.

Therapists competed in massage categories including Swedish, wellness, Thai, freestyle Eastern, freestyle Western, facial massage, body shaping massage and chair massage.

Awards were also given to teachers of massage, schools dedicated to the profession, best massage events of the year plus social media and massage influencers.

For example, massage champions Slav Marinov and Anna Tsankova were inducted into the IMA Hall of Massage Fame 2026. Read about the duo in an issue of Spa Business here.

To see a full list of the winners, visit the website.

Next year’s event will take place between 2-4 July in Copenhagen, Denmark. The deadline for registration is 15 June 2027.



News
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14 Jul 2026
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A new survey of international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry. The Therapist Wellbeing Report is based on responses from 159 ... More
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Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.  The brand says it is encouraging ... More
03 Jul 2026
Preidlhof Luxury DolceVita Resort, the destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, designed by wellness expert and consultant Patrizia Bortolin. Bortolin has been the ... More
10 Jul 2026
Anna Bjurstam – who left her role as Wellness Pioneer at Six Senses Hotels and Resorts at the end of June – has launched a new wellness, longevity and 'consciousness consultancy' called Wahayla. Bjurstam is ... More
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Virgin Active has officially opened its redesigned Mayfair club, unveiling its latest Social Wellness Club and signalling a significant evolution of its proposition. The flagship central London site, which welcomed members from 1 July, has ... More
     
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