Pure Mud is the latest addition to the new, anti-ageing spa range from Dead Sea mineral skin-nourishment company, Ahava UK.
Designed to naturally cleanse and effectively remove excess oils, impurities and dead skin cells from the skin, Pure Dead Sea Mineral Mud is spread over the entire body except the face and left on for between seven and 15 minutes.
It is then rinsed off thoroughly with warm water. For the relief of aching muscles or joints the mud can be heated before application.
Pure Dead Sea Mineral Mud costs RRP £17.50 for 4 x 250gms, trade £8.75 plus VAT, and can be used either as part of a salon treatment or at home.