Cloud software provider Zenoti has launched HyperConnect, an AI-powered function that is designed to help beauty businesses interact with clients, increase customer loyalty and reduce lost revenue.
HyperConnect was developed in response to customer research conducted by Zenoti, which showed almost two-thirds of consumers think a good booking experience must feature a warm welcome with personal connection and a quick, easy check-in process.
The AI software listens and evaluates conversations with customers to capture actionable insights. It measures voice, timeline, flow and other metrics in real-time to convert customer calls into revenue-making opportunities.
By identifying lost chances to connect with customers, such as missed calls or upsells, the software prompts the staff member to make these moments count throughout the call. These insights are instantly viewable on an easy-to-read dashboard.
Some of these personalised touchpoints that Zenoti’s software will highlight include wishing customers a happy birthday, thanking them for a review or rewarding them for a referral. Zenoti says these features drive loyalty.
The key benefits of HyperConnect include:
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Enhanced voice communicationThis allows businesses to automate their call management process and reduce the number of missed calls made to businesses (of which its research shows is about 30 per cent of calls).
The AI-powered SmartBot included in the software that handles missed calls and appointments via text is adding £1,600-1,800 in additional revenue on average to businesses using it, according to Zenoti.
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Overview of daily operationsHyperConnect offers a concise summary of business activities, including lists of completed services and ongoing tasks.
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Personalised messagingThe software sends personalised messages for important dates, such as birthdays and anniversaries.
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Seamless feedback managementHyperConnect manages and responds to customer feedback using AI-assisted responses.
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AI-powered InsightsThe software scores call agents and sentiment by monitoring customer calls. It provides daily call summary reports to help businesses identify areas for improvement.
Geraldine Fusciardi, Zenoti’s senior VP for Europe, said, “We’re serious about growth at Zenoti – it’s in our DNA.
“Designed to fit seamlessly into businesses, HyperConnect helps businesses capture the revenue they’re missing without even realising it,” Fusciardi continued. “Whether it’s guests you had to turn away, upsell moments, or memberships that never got pitched, it really has you covered.
“What’s more, by making every interaction feel personal, meaningful and effortless, it helps to transform relationships with your customers, turning casual guests into loyal ones,” added Fusciardi.
