Amsterdam-based wellness consultancy Nayad Wellbeing has teamed up with professor Jonathan Paul de Vierville, head of the Balneology Association of North America, to create a self-guided, turnkey bathing experience for spa, hotels and retreats to retail or offer as an add-on service. 

The Nayad Bathing Ritual is a meticulously planned kit which “merges ancient rituals and electromagnetic field restoration”. It includes a thorough step-by-step bathing guide, a mineral-rich bathing salt blend, a tourmaline crystal, a wooden incense stick, a dried-flower intention card, a dream journal notebook and access to a 45-minute exercise and meditation audio track.

The kit includes materials for four sessions and retails at €119 (US$137, £105), with wholesale and licensed partner options also available.

“Each element of the ritual is hand-selected for resonance and frequency,” says Ellen van der Linde, founder of Nayad Wellbeing. “Designed as a tactile, poetic encounter with oneself, the ritual serves as both a nervous system reset and a metaphysical recalibration.”