The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
 
EMPLOYERS: POST A JOB
Free ezines & magazines
News Video Training Products Magazines Spa Business spa-kit Handbook What's on Advertise Subscribe
Catalogue gallery
RKF
More catalogues
Diary dates
Powered by leisurediary.com
09-11 Jun 2026
Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026
Hotel Cascais Miragem Health & Spa, Portugal
21-23 Jun 2026
Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026
Worldwide,
03-05 Jul 2026
Copenhagen, Copenhagen, Denmark
19-21 Jul 2026
The Global Ambassador , Phoenix, United States
22-25 Jul 2026
The Global Ambassador , Phoenix, United States
23-26 Aug 2026
The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
Templespa Ltd
Company Profile
Unbescheiden GmbH
Unbescheiden GmbH was founded in 1869 in Baden- Baden, Germany [more]
 
MORE PROFILES
Featured Supplier
Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. ... more
Latest news
Rosewood Le Guanahani St Barth offers ocean-themed yoga for #GlobalWellnessDay #JoyMagenta
Rosewood Le Guanahani St Barth offers ocean-themed yoga for Global Wellness Day
Rainforest immersion and mindfulness are on offer at The @Ritz-Carlton, Langkawi, for #GlobalWellnessDay #JoyMagenta
Rainforest immersion and mindfulness are on offer at The Ritz-Carlton, Langkawi, for Global Wellness Day
Solmar Hotels and Resorts offers Temazcal ceremony for #GlobalWellnessDay2026 #JoyMagenta @SolmarResorts #spa
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Belgin Aksoy prepares to mark 15 years of #GlobalWellnessDay on Saturday 13 June #JoyMagenta #spa #wellness
Belgin Aksoy prepares to mark 15 years of Global Wellness Day on Saturday 13 June
Living Earth Crafts
Product news
Voya launches Resurge Hair and Scalp Elixir and spa treatments
Voya launches Resurge Hair and Scalp Elixir and spa treatments
Nilo Spa Design introduces Marea dry flotation bed
Nilo Spa Design introduces Marea dry flotation bed
Esse Skincare upgrades Probiotic Serum with fourth live probiotic species
Esse Skincare upgrades Probiotic Serum with fourth live probiotic species
Sweet Bee Organics enters spa market at The Ned London with magnesium-infused treatment
Sweet Bee Organics enters spa market at The Ned London with magnesium-infused treatment
Templespa releases brightening Glass Act eye serum
Templespa releases brightening Glass Act eye serum
OSKIA unveils Midnight Eye Q cream for nocturnal repair
OSKIA unveils Midnight Eye Q cream for nocturnal repair
Directory

 
JOBS
NEWS
VIDEO
TRAINING
PRODUCTS
MAGAZINE
 
SPA BUSINESS
SPA-KIT.NET
SPA BUSINESS HANDBOOK
SUBSCRIBE
ADVERTISE
FREE DIGITAL SUBSCRIPTIONS
CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026



The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
News   Products   Magazine
People profiles
Dave Candler

Swimming Teachers’ Association CEO


Where has your career taken you so far?
I’ve been involved in teaching swimming and leisure management for 20 years and as operations, swimming and training manager at Inspire Leisure for the last 10.

I was STA’s youngest, longest serving president, which has given me the opportunity to share practical experiences and influence the development of STA’s educational programmes. As a tutor, I’ve also had the privilege of training hundreds of teachers.

Working in a leisure environment gives me an understanding of the industry and what’s needed.

What will your priorities as CEO be?
Being firmly focussed on our charitable objective of ‘the preservation of human life by the teaching of swimming, lifesaving and survival techniques’. This will involve working closely with members and customers to deliver what they need in terms of qualifications, and resources to reach the highest standards of teaching.

There’s also a need to address the industry’s challenges in recruiting trained swimming teachers, which is creating problems for swim schools across the UK. We’ve already started this process by piloting a Swimming Teacher Mentor Course, which involves STA training candidates and placing them in local swim schools to receive training, mentoring and practical experience with a swimming teacher.

I also feel strongly that a Level 2 swimming teacher qualification should be exactly that – no matter who the awarding body is. To my knowledge, in no other industry are qualifications specified by the awarding body name – a 2:1 business degree is a 2:1 business degree and a first aid at work qualification is just that.

The misconception I want to address is that choosing a Level 2 qualification from any of the awarding bodies does not mean you can’t teach another’s learn to swim programme and doesn’t impact on ongoing training. I know this from running one of the biggest swim schools in the country.

How will you get more people swimming?
For younger children, it’s about educating parents on the importance of swimming, so they see it as a key life skill. For schools, we want swimming to be taken more seriously on the curriculum and the government to intervene to provide them practical support, but as mentioned this will be a long process.  

For children who’ve reached the top of the learn to swim programme and don’t wish to progress on to club swimming, we want to retain their interest by giving them a choice of activities they can do in the pool.

For example our Junior Lifeguard Academy offers 40 aquatic activities for youngsters aged 8+ years to choose from. For adults, we need to attract them to the pool and we’re in the process of exploring exciting new fitness based aquatic programmes that are more akin with what you find in a gym programme.

How will the STA’s role develop, going forward? Will it expand into other areas?
We want to create programmes which people of all ages will enjoy in the pool and that might mean expanding into other teaching areas or partnering with specialist training companies.
Education is also big on our agenda, informing parents and/or carers about the importance of learning to swim and water safety education. In June we have our National Water Safety Week and we’ll be reaching out to all those involved in influencing young people to pledge their support.

What do you see as swimming’s biggest strength as a participation sport?
There are so many benefits from it. Swimming is a fantastic way for people of all ages and abilities to get fit and stay fit. The natural buoyancy of the water reduces weight-bearing stress, allowing a greater ease of movement with less strain on the body.

For families, it’s also one of the only activities you can all do together and have fun. It also goes without saying that learning to swimming is a vital life skill that could one day save your life.

And its biggest weakness?
Cost is a major barrier, as is an ageing pool stock and pool availability in some parts of the country.

Pool programming is also an increasing issue, fitting everyone in at a time everyone wants. Pools are an expensive commodity and with many council pools not being subsidised these days, timetabling has become ever more an issue with the most profitable and popular sessions given a priority to cover costs.  

How would you correct these weaknesses?
As an awarding body, we can’t do much without government intervention when it comes to pool stock, but more needs to be done to ensure facilities fulfil their potential – not only from a financial viewpoint but also to encourage more people to use them.

We encourage the sector to be creative and explore new ways to optimise pool time and increase revenue. Many councils and trusts, for example, have embraced change through our Swim Academy programme.

The scheme increases wet leisure income, reduces operating costs and expands pool programmes by offering a more diverse range of aquatic activities.

The results speak for themselves – the Link4Life Swim Academy in Rochdale saw a 30 per cent increase in enrolments over three years – and the success of the Swim Academies has led the way for more council- and  trust-run pools to have the confidence to step outside of the box. They too are reaping the rewards.
Candler wants to create a diverse range of swimming programmes reaching all ages and abilities in society
Candler wants to create a diverse range of swimming programmes reaching all ages and abilities in society / shutterstock / dotstock
LATEST NEWS
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
All-inclusive eco-wellness development Auko to open near Vietnam’s Son Doong caves
Auko, an all-inclusive development, is opening in Phong Nha in Vietnam in Q3 2026, with a series of 30 tented eco-lodges and wellness hospitality operations by Lumina Wellbeing.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Four Seasons’ Naples Beach Club opens 2,800sq m Sanctuary spa inspired by indigenous Calusa people
Naples Beach Club, a Four Seasons Resort, has opened a 2,800sq m spa called The Sanctuary, with the design and concept inspired by the Native American people that populated Florida’s Southwest coast – the Calusa.
Swire Hotels’ Upper House unveils House of Healing wellness programme rollout
Swire Hotels’ luxury hospitality brand Upper House has revealed it will roll out its two-day House of Healing retreats at its three hotels in Hong Kong, Chengdu and Shanghai.
Guerlain to open up to five spas with handpicked partners a year, says Diane Davody
LVMH-owned beauty house Guerlain will launch up to five spas with partners a year as part of its plan to expand globally, according to the brand’s international spa and wellness director, Diane Davody.
More than half of consumers reject leading wellness resort brands
A new global study by Kevin Kelly and Peter Yesawich, called WELLSurvey 2.0, has revealed more than half of consumers in the UK, US and Germany would not choose numerous high- profile wellness resort brands for a future trip.
+ More news   
 
COMPANY PROFILES
Myndstream

The Stream, Myndstream's purpose-built streaming service enables you to personalise the music to sui [more...]
+ More profiles  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS