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Elon Musk unveils camouflaged solar roofs as 'beautiful' solution to creating sustainable energy
By Kim Megson 01 Nov 2016
Elon Musk unveiled the solar roofs on the set of Desperate Housewives, with houses from he hit TV show modelling the technology Credit: Tesla
After teasing “a beautiful and sustainable” solar roof concept in August, billionaire entrepreneur and Tesla founder Elon Musk has fully unveiled the technology in a presentation at Universal Studios in Los Angeles.

Houses made famous in the US TV show Desperate Housewives modelled Musk’s camouflaged roof tiles, which come in four styles – Tuscan Glass Tile, Slate Glass Tile, Textured Glass Tile and Smooth Glass Tile. Each uses coloured film to almost completely disguise the presence of fully integrated solar cells. According to Musk, "The goal is to have solar roofs that look better than a normal roof."

Two of the billionaire’s companies, electric motor company Tesla and green energy provider SolarCity, in which he holds the largest stake, will undergo a merger if the move is approved by shareholders of the two companies following a vote on 17 November. The solar roof would be developed by the united firm as one of several integrated products designed to prioritise aesthetics and functionality for the sustainable generation, storage and consumption of energy.

The new solar roof concept has been designed for home use in mind, with sunlight captured by the tiles turned into electricity for immediate use or storage in one of Tesla’s at-home Powerwall batteries. However, the resilience of the tiles – demonstrated at the launch in a video in which one survives being dropped on from height by a kettlebell – and the fact they are to be scalable and customisable means the technology could one day be used for almost any building, including museums, hotels, stadiums and sports centres.

In the long-term, Musk said he wants to see developers shift away from the current trend of placing individual solar panels on top of a pre-existing roof structure in favour of his integrated solar roof proposition.

“We need to make solar panels as appealing as electric cars have become," he said. “The goal is to make solar roofs that look better than a normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity. Why would you buy anything else?”




Each solar roof tile uses coloured film to disguise the presence of fully integrated solar cells
News
1 to 12 of 9478 news stories
12 Jun 2026
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley. This collaboration is significant as it reflects a shift by Six ... More
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Premium London health club, KX Chelsea, is gearing up to unveil its most significant redevelopment since its launch in 2002. The club has been reimagined to create an integrated wellness model combining training, recovery and ... More
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Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary. The all-inclusive two-night Ayush ... More
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Longevitix, a clinical platform for preventive and longevity medicine, has launched its AI-powered intelligence system to help physicians deliver continuous, personalised longevity-focused care at scale. Longevitix combines years of scattered patient data into a complete ... More
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The Ritz-Carlton, Langkawi, in Malaysia, has revealed a schedule for Global Wellness Day (GWD) that includes guided rainforest walks, mindful movement and guided coastal meditation experiences. Founded in 2012 by Belgin Aksoy in Turkey, GWD ... More
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Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos. The not-for-profit movement, ... More
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Global Wellness Day (GWD) will mark its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy. Founded in ... More
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Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with ... More
     
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International SPA Association - iSPA
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International SPA Association - iSPA
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News   Products   Magazine
NEWS
Elon Musk unveils camouflaged solar roofs as 'beautiful' solution to creating sustainable energy
POSTED 01 Nov 2016 . BY Kim Megson
Elon Musk unveiled the solar roofs on the set of Desperate Housewives, with houses from he hit TV show modelling the technology Credit: Tesla
The goal is to make have solar roofs that look better than normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity
– Elon Musk
After teasing “a beautiful and sustainable” solar roof concept in August, billionaire entrepreneur and Tesla founder Elon Musk has fully unveiled the technology in a presentation at Universal Studios in Los Angeles.

Houses made famous in the US TV show Desperate Housewives modelled Musk’s camouflaged roof tiles, which come in four styles – Tuscan Glass Tile, Slate Glass Tile, Textured Glass Tile and Smooth Glass Tile. Each uses coloured film to almost completely disguise the presence of fully integrated solar cells. According to Musk, "The goal is to have solar roofs that look better than a normal roof."

Two of the billionaire’s companies, electric motor company Tesla and green energy provider SolarCity, in which he holds the largest stake, will undergo a merger if the move is approved by shareholders of the two companies following a vote on 17 November. The solar roof would be developed by the united firm as one of several integrated products designed to prioritise aesthetics and functionality for the sustainable generation, storage and consumption of energy.

The new solar roof concept has been designed for home use in mind, with sunlight captured by the tiles turned into electricity for immediate use or storage in one of Tesla’s at-home Powerwall batteries. However, the resilience of the tiles – demonstrated at the launch in a video in which one survives being dropped on from height by a kettlebell – and the fact they are to be scalable and customisable means the technology could one day be used for almost any building, including museums, hotels, stadiums and sports centres.

In the long-term, Musk said he wants to see developers shift away from the current trend of placing individual solar panels on top of a pre-existing roof structure in favour of his integrated solar roof proposition.

“We need to make solar panels as appealing as electric cars have become," he said. “The goal is to make solar roofs that look better than a normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity. Why would you buy anything else?”


Each solar roof tile uses coloured film to disguise the presence of fully integrated solar cells Credit: Tesla
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Elon Musk teases plans for a solar roof that will be 'beautiful and sustainable'


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Belgin Aksoy prepares to mark 15 years of Global Wellness Day on Saturday 13 June
Global Wellness Day (GWD) will mark its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy.
HUM2N opens longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
Mayrlife opens first hotel day clinic in partnership with Rosewood Vienna
As part of its first hotel partnership, Mayrlife – the medical health resort company known for its site in Altaussee, Austria – has launched a day clinic at the Rosewood Vienna.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
Rosewood Le Guanahani St Barth offers ocean-themed yoga for Global Wellness Day
Rosewood Le Guanahani St Barth, on the northeast coast of Saint Barthélemy in the French West Indies, is offering a programme of ocean-inspired yoga classes between 8-14 June to celebrate Global Wellness Day (GWD).
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
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Global Wellness Day

Worldwide, Various,
15-18 Jun 2026

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RAI Convention Centre, Amsterdam, Netherlands
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