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Strava continues expansion into gym space with Mindbody partnership
By Tom Walker 30 Aug 2018
Nearly two-thirds of Strava users exercise indoors at least once a week
Social network Strava has signed a partnership deal with gym booking platform Mindbody, giving users the option of tracking and analysing indoor fitness activities across more than 5m classes.

According to James Quarles, Strava CEO, nearly two-thirds of Strava users exercise indoors at least once a week, with strength training, yoga, treadmill running and indoor cycling ranking as the most popular activities.

"Strava members aren't just runners or just riders – they're active in all sorts of ways," Quarles said.

"Adding millions of new classes to Strava's Gym & Studio Sync programme really drives our momentum as we continue to broaden the activities you can make count on Strava."

Mindbody is the latest addition to Strava's Gym & Studio Sync programme, which was launched in 2017.

Other partners include Peloton, Fitbod, Flywheel Sports and YogaGlo.

Strava markets itself as the social network for athletes and its mobile apps and website connect millions of active people every day.


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International SPA Association - iSPA
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NEWS
Strava continues expansion into gym space with Mindbody partnership
POSTED 30 Aug 2018 . BY Tom Walker
Nearly two-thirds of Strava users exercise indoors at least once a week Credit: Shutterstock
Social network Strava has signed a partnership deal with gym booking platform Mindbody, giving users the option of tracking and analysing indoor fitness activities across more than 5m classes.

According to James Quarles, Strava CEO, nearly two-thirds of Strava users exercise indoors at least once a week, with strength training, yoga, treadmill running and indoor cycling ranking as the most popular activities.

"Strava members aren't just runners or just riders – they're active in all sorts of ways," Quarles said.

"Adding millions of new classes to Strava's Gym & Studio Sync programme really drives our momentum as we continue to broaden the activities you can make count on Strava."

Mindbody is the latest addition to Strava's Gym & Studio Sync programme, which was launched in 2017.

Other partners include Peloton, Fitbod, Flywheel Sports and YogaGlo.

Strava markets itself as the social network for athletes and its mobile apps and website connect millions of active people every day.
RELATED STORIES
Strava expands gym presence with launch of new service and operator partnerships


Activity-based social network Strava has continued its expansion onto the gym floor with the introduction of a new Gym and Studio Sync function.
Global Bike to Work Day: City planners turn to Strava to boost active commuting


As Strava today (10 May) kicks off its first ever Global Bike to Work Day, the cycling app has revealed that more than 70 cities and regions around the world are harnessing its data to inform transport policy.
FEATURE: Activity tracking: Strava society


Strava describes itself as a global community of athletes. Gareth Nettleton explains
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Atmantan Wellness Centre, an integrative wellness destination in Mulshi, near Pune in India, is expanding its portfolio by adding a new centre in Hyderabad that will launch between 2028 and 2029.
The Retreat Costa Rica debuts Vida Mía Longevity Centre
Luxury wellness resort, The Retreat Costa Rica, has introduced its Vida Mía Longevity Centre at the property’s Vida Mía Healing Centre and Spa.
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Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
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