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Victoria Beckham hints at plans to enter the wellness market
By Megan Whitby 17 Sep 2019
Fashion designer Victoria Beckham has indicated she may move into the wellness market, potentially mounting a challenge to Kourtney Kardashian’s Poosh and Gwyneth Paltrow’s Goop empires.

Beckham launched a new make-up brand, Victoria Beckham Beauty, recently, and hinted there is more to come, saying: “I talk a lot about my lifestyle, the vitamins I take and about the working out, so that’s what’s next – wellness. It’s not about skincare that makes you look younger, it’s about being the best version of yourself”.

Victoria Beckham Beauty was launched at London Fashion Week, with the strapline: ‘a clean beauty movement for a life in motion’.

Beckham is mainly known for her fashion brand, however, she delved into the world of beauty in 2016/2017, when she collaborated with Estée Lauder.

Beckham developed the new Victoria Beckham Beauty brand with Sarah Creal – former global head of make-up marketing and product development at Estée Lauder – who is co-founder of the new VB brand.

Creal worked with Beckham during her collaboration with Estée Lauder in 2016/2017.

“I want to take care of women inside and out,” Beckham has said, “Providing them with the must-have items in wellness, skincare, makeup and fragrance that I feel I need in my own life”.

Beckham says the new company is ‘committed to formulating all products with safety, transparency, education, and inclusivity.’ The brand also emphasises sustainability, the use of minimal plastic, post-consumer and recycled materials.

Speaking at London Fashion Week, Beckham said the launch is just the beginning of a new phase of development for her company and ‘just scratching the surface’ of what is to come.

“I always say it’s about living a really healthy lifestyle,” she explained: “I like to have fun – I like a glass of wine – but I also really look after myself.”



News
1 to 12 of 7325 news stories
09 Apr 2020
Yale University has launched an online happiness course to help people cope with self-isolation and focus on their mental health. Named “The Science of Well-Being”, the course was originally taught at Yale University in 2018 ... More
09 Apr 2020
Peninsula Hot Springs, in Victoria, Australia, which is currently closed due to the pandemic, has launched a scheme to let people purchase experience day vouchers in advance. These will then be valid once the destination ... More
09 Apr 2020
With no cure for the coronavirus, there is much debate in the wellness industry about interventions which can support those with the virus and strengthen the immune systems of those who want to take steps ... More
08 Apr 2020
A thermal wellness resort using glacial waters – and powered by solar energy – is scheduled to open in Methven, New Zealand, in January 2021. Called Opuke Thermal Pools and Spa, the destination will include a ... More
07 Apr 2020
Four Seasons Resort The Nam Hai, Hoi An, Vietnam, will host a range of wellness industry pioneers as part of its 2020 Visiting Masters programme. The programmes – which will run in the resort’s The ... More
07 Apr 2020
Hotel group Banyan Tree is opening a luxury beachfront wellness resort – called Angsana Teluk Bahang – in Penang, Malaysia. The company has confirmed it still plans to open in Q3 2020, in spite of ... More
06 Apr 2020
Plans have been revealed for a five-star Maldivian spa island designed by Yuji Yamazaki – the architect behind the world’s first underwater villa. The development is scheduled to open in September 2020. Located in the ... More
03 Apr 2020
Airport spa operator XpresSpa is joining the efforts to combat coronavirus by offering its airport locations to the US government as testing facilities. XpresSpa is an airport spa service offering express nail, massage and hair ... More
03 Apr 2020
After seven years and a £300m investment, super-boutique hotel, The Londoner, is taking shape in the heart of the UK’s capital city. Originally scheduled for June 2020, the opening has been shifted to late 2020 ... More
02 Apr 2020
Six Senses is launching a content portal to help consumers remain solution-oriented, by supporting their physical and mental wellbeing and resilience during the coronavirus shutdown. The service will be available to everyone, whether or not ... More
02 Apr 2020
Mindfulness app provider, Headspace, is making a bid to support US-based healthcare professionals curb anxiety and stress during the coronavirus shutdown. The brand is offering a free Headspace Plus subscription to US medical personnel in ... More
02 Apr 2020
Julie Bach, executive director of specialist cancer therapy training provider Wellness for Cancer (WFC) has announced the organisation will provide donation-based access to its foundation training during the coronavirus crisis. “With many global training budgets ... More
     
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Jobs   News   Products   Magazine
NEWS
Victoria Beckham hints at plans to enter the wellness market
POSTED 17 Sep 2019 . BY Megan Whitby
"I talk a lot about my lifestyle, the vitamins I take and about the working out, so that’s what’s next – wellness," says Victoria Beckham.
Fashion designer Victoria Beckham has indicated she may move into the wellness market, potentially mounting a challenge to Kourtney Kardashian’s Poosh and Gwyneth Paltrow’s Goop empires.

Beckham launched a new make-up brand, Victoria Beckham Beauty, recently, and hinted there is more to come, saying: “I talk a lot about my lifestyle, the vitamins I take and about the working out, so that’s what’s next – wellness. It’s not about skincare that makes you look younger, it’s about being the best version of yourself”.

Victoria Beckham Beauty was launched at London Fashion Week, with the strapline: ‘a clean beauty movement for a life in motion’.

Beckham is mainly known for her fashion brand, however, she delved into the world of beauty in 2016/2017, when she collaborated with Estée Lauder.

Beckham developed the new Victoria Beckham Beauty brand with Sarah Creal – former global head of make-up marketing and product development at Estée Lauder – who is co-founder of the new VB brand.

Creal worked with Beckham during her collaboration with Estée Lauder in 2016/2017.

“I want to take care of women inside and out,” Beckham has said, “Providing them with the must-have items in wellness, skincare, makeup and fragrance that I feel I need in my own life”.

Beckham says the new company is ‘committed to formulating all products with safety, transparency, education, and inclusivity.’ The brand also emphasises sustainability, the use of minimal plastic, post-consumer and recycled materials.

Speaking at London Fashion Week, Beckham said the launch is just the beginning of a new phase of development for her company and ‘just scratching the surface’ of what is to come.

“I always say it’s about living a really healthy lifestyle,” she explained: “I like to have fun – I like a glass of wine – but I also really look after myself.”

MORE NEWS
Two million people enrol on free online Yale ‘happiness’ course
Iconic Yale University has launched an online happiness course to help people cope with self- isolation and focus on their mental health.
Peninsula Hot Springs reveals new ‘commitment scheme’ to secure future bookings
Peninsula Hot Springs, in Victoria, Australia, which is currently closed due to the pandemic, has launched a scheme to let people purchase experience day vouchers in advance. These will then be valid once the destination reopens.
Heated debate – industry experts clash over sauna science and COVID-19
With no cure for the coronavirus, there is much debate in the wellness industry about interventions which can support those with the virus and strengthen the immune systems of those who want to take steps to avoid it.
‘Sourced from the mountain, powered by the sun’, recycled glacial-water thermal experience confirmed for New Zealand
A thermal wellness resort using glacial waters – and powered by solar energy – is scheduled to open in Methven, New Zealand, in January 2021.
Fours Seasons Vietnam announces Visiting Masters' programme
Four Seasons Resort The Nam Hai, Hoi An, Vietnam, will host a range of wellness industry pioneers as part of its 2020 Visiting Masters programme.
Banyan Tree still plans to debut in Malaysia in Q3 2020 with beachfront wellness resort
Hotel group Banyan Tree is opening a luxury beachfront wellness resort – called Angsana Teluk Bahang – in Penang, Malaysia.
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