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The pandemic is serving as a catalyst for wellness and wellbeing, Mia Kyricos tells StarrCast
By Megan Whitby 24 May 2021
Kyricos was honoured for her contribution to the industry with the Leading Woman in Wellness award at the Global Wellness Summit in 2019
Lisa Starr, principal of Wynne Business and 35-year spa and wellness industry veteran, has launched the StarrCast podcast, interviewing wellness professionals about their career path.

Industry figure and consultant Mia Kyricos was the latest guest, discussing her predictions for industry trends and how she sees significant growth potential in wellness communities, real-estate and wellness technology.

Kyricos serves on multiple corporate boards including as a founding board member of the Global Wellness Institute (GWI) and Global Wellness Summit, and now focuses on strategic and brand advisory at her consulting firm Kyricos & Associates.

“Overall, I think we’ll see a deepening and broadening of each one of the GWI’s industry bubbles. Wellness isn’t slowing down anytime soon as COVID-19 is serving as a catalyst for the business of wellness and wellbeing," she said.

“People are also shifting their focus and the conversation we’ve tried to have about living and leading well at work and in our communities has been put on warp speed.

“The pandemic has reminded us of our mortality and, more than anything, the importance of our health. This has levelled the playing field globally and that’s exciting for all of us in the industry.”

Starr agreed and said consumers are now starting to truly comprehend and commit to wellness.

“At the end of the day we're definitely in the business of prevention and it’s ensuring our longevity for years to come,” added Kyricos.

“We have the power to help people live longer, happier and richer lives, and it’s a real privilege. We need more people to help carry this work forward and I’ve never been more bullish on the business of wellness and wellbeing than I am today.”

Kyricos is one of eight interviews from Season One of StarrCast, where individuals from six countries reflect on their career and industry experience (see list below).

Hailing from around the globe, the podcast’s interviewees are from widely different backgrounds, including everything from hospitality, F&B and fitness, to areas such as linguistics, the law, marketing, investment and acadaemia.

The goal of the podcast is to encourage those in established careers wanting to make a change, or young people thinking of their future, to consider a position in the wellness industry.

“I started the podcast because so many of us in spa and wellness have taken different paths into our fulfilling jobs, and I’ve always found the stories fascinating,” said Starr.

“There is so much opportunity to work in wellness, but career paths are undefined, often unpredictable, and even unplanned.”

StarrCast will cover the entire spectrum of the wellness industry, including spa and beauty, holistic and integrative health, nutrition, fitness, workplace wellness, wellness tourism and wellness communities.

Seasons two and three will be released in the next few weeks.

StarrCast season one line-up


News
1 to 12 of 8035 news stories
24 Jan 2022
“Valentine's Day should be a success both in terms of guest experience and securing success for your spa’s top and bottom line,” says Verena Lasvigne, industry figure, consultant and seasoned spa director. Speaking exclusively to ... More
24 Jan 2022
Hotel operator Scandic Hotels has announced plans to create a climate-neutral hotel in the northern Swedish city of Sundsvall in 2024. The new 210-room location – called Scandic Sundsvall Central – is the product of ... More
21 Jan 2022
The Wellness Tourism Association (WTA), is celebrating its fourth anniversary by striking up a partnership with World Wellness Weekend (WWW) – a global wellness event created to help people adopt healthier lifestyles. The new partnership ... More
21 Jan 2022
People with early-stage Parkinson’s should do regular exercise to slow down the progression of the disease. The finding comes from a six-year study that followed 237 people who were developing Parkinson’s. The participants in the ... More
20 Jan 2022
The World Food Travel Association (WFTA) has named Preidlhof’s spa director and transformational wellness coach Patrizia Bortolin its global co-ambassador for wellness tourism. Launched in 2001, the WFTA is a non-profit organisation with a mission ... More
20 Jan 2022
Membership-based massage franchise The Massage Company (TMC) has launched a training academy to set up its own fully-certified, internationally-recognised training scheme. TMC explained that the move was motivated by a shortage of UK therapist talent ... More
19 Jan 2022
Rosewood Hotels & Resorts has launched a global sleep retreat collection designed to promote rest through sleep-inducing treatments, movement-driven activities and special amenities. Taking a holistic approach to sleep, the Alchemy of Sleep retreats address ... More
18 Jan 2022
IHG Hotels & Resorts is set to launch the first resort from its recently acquired luxury brand, Regent Hotels & Resorts, in South East Asia in Q1 2022. Situated on a tropical island off Vietnam’s ... More
18 Jan 2022
Annual industry event The Healing Summit has been rescheduled from May to new dates on 3-4 September 2022. As in previous years, the conference will be held at Pine Cliffs Resort in Albufeira, Portugal, but ... More
18 Jan 2022
Wellness operator and fit tech company, LIT Method, (low-intensity training) is ramping up expansion after launching into the franchising market. The company's hybrid business model now combines studios with an at-home, digital fitness offering based ... More
17 Jan 2022
Sensei, the wellness brand owned by tech billionaire Larry Ellison, has appointed Annika Jackson as general manager and Michael Conte as retreat director of the brand’s upcoming second outpost Sensei Porcupine Creek. Sensei has also ... More
14 Jan 2022
The Como Group has announced plans to open its first luxury boutique hotel in France in the world-famous wine region of Burgundy. Como Le Montrachet will open in phases, with stage one scheduled for completion ... More
     
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Oakworks Inc
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News   Products   Magazine
NEWS
The pandemic is serving as a catalyst for wellness and wellbeing, Mia Kyricos tells StarrCast
POSTED 24 May 2021 . BY Megan Whitby
Kyricos was honoured for her contribution to the industry with the Leading Woman in Wellness award at the Global Wellness Summit in 2019
I started the podcast because so many of us in spa and wellness have taken different paths into their fulfilling jobs, and I’ve always found the stories fascinating
– Lisa Starr
Lisa Starr, principal of Wynne Business and 35-year spa and wellness industry veteran, has launched the StarrCast podcast, interviewing wellness professionals about their career path.

Industry figure and consultant Mia Kyricos was the latest guest, discussing her predictions for industry trends and how she sees significant growth potential in wellness communities, real-estate and wellness technology.

Kyricos serves on multiple corporate boards including as a founding board member of the Global Wellness Institute (GWI) and Global Wellness Summit, and now focuses on strategic and brand advisory at her consulting firm Kyricos & Associates.

“Overall, I think we’ll see a deepening and broadening of each one of the GWI’s industry bubbles. Wellness isn’t slowing down anytime soon as COVID-19 is serving as a catalyst for the business of wellness and wellbeing," she said.

“People are also shifting their focus and the conversation we’ve tried to have about living and leading well at work and in our communities has been put on warp speed.

“The pandemic has reminded us of our mortality and, more than anything, the importance of our health. This has levelled the playing field globally and that’s exciting for all of us in the industry.”

Starr agreed and said consumers are now starting to truly comprehend and commit to wellness.

“At the end of the day we're definitely in the business of prevention and it’s ensuring our longevity for years to come,” added Kyricos.

“We have the power to help people live longer, happier and richer lives, and it’s a real privilege. We need more people to help carry this work forward and I’ve never been more bullish on the business of wellness and wellbeing than I am today.”

Kyricos is one of eight interviews from Season One of StarrCast, where individuals from six countries reflect on their career and industry experience (see list below).

Hailing from around the globe, the podcast’s interviewees are from widely different backgrounds, including everything from hospitality, F&B and fitness, to areas such as linguistics, the law, marketing, investment and acadaemia.

The goal of the podcast is to encourage those in established careers wanting to make a change, or young people thinking of their future, to consider a position in the wellness industry.

“I started the podcast because so many of us in spa and wellness have taken different paths into our fulfilling jobs, and I’ve always found the stories fascinating,” said Starr.

“There is so much opportunity to work in wellness, but career paths are undefined, often unpredictable, and even unplanned.”

StarrCast will cover the entire spectrum of the wellness industry, including spa and beauty, holistic and integrative health, nutrition, fitness, workplace wellness, wellness tourism and wellness communities.

Seasons two and three will be released in the next few weeks.

StarrCast season one line-up
RELATED STORIES
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Spa Business magazine takes a look at spas which are adapting and thriving since the pandemic struck
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This year’s Global Wellness Summit saw two US surgeon generals, leading spa stakeholders and wellness professionals look towards the role they have to play following the global pandemic. Spa Business magazine gives its highlights
Hall of Wellness Awards 2020 shortlist revealed, with nominations for Marc Cohen, Helena Grzesk and Andrew Jacka


The shortlist for the Hall of Wellness Awards (HOW Awards) has been announced, with 110 awards up for grabs, split into six categories – Middle East, Asia, Europe and UK, Oceania, Americas and Africa – plus an additional seven global prizes.
COVID-19 is helping hoteliers recognise the value of spa revenue, says Emlyn Brown


Accor’s global VP of wellbeing, Emlyn Brown, believes COVID-19 has provided a platform for hotel spas in city locations to leverage the local market and become a crucial revenue driver.
MORE NEWS
How spas can make the most out of Valentine's Day, according to Verena Lasvigne
“Valentine's Day should be a success both in terms of guest experience and securing success for your spa’s top and bottom line,” says Verena Lasvigne, industry figure, consultant and seasoned spa director.
Climate-neutral hotel with sea view spa to open in Sweden
Hotel operator Scandic Hotels has announced plans to create a climate-neutral hotel in the northern Swedish city of Sundsvall in 2024.
Wellness Tourism Association aligns with World Wellness Weekend to appoint new ambassadors
The Wellness Tourism Association (WTA), is celebrating its fourth anniversary by striking up a partnership with World Wellness Weekend (WWW) – a global wellness event created to help people adopt healthier lifestyles.
Four hours exercise a week can slow down development of Parkinson's
People with early-stage Parkinson’s can should use regular exercise in order to slow down the progression of the disease.
Patrizia Bortolin joins WFTA to champion wellness food tourism
The World Food Travel Association (WFTA) has named Preidlhof’s spa director and transformational wellness coach Patrizia Bortolin its global co-ambassador for wellness tourism.
The Massage Company's new training academy guarantees its graduates a job
Membership-based massage franchise The Massage Company (TMC) has launched a training academy to set up its own fully-certified, internationally-recognised training scheme.
+ More news   
 
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01-03 Feb 2022

Spatex 2022

Coventry Building Society Arena, Coventry, United Kingdom
04-04 Feb 2022

Healing Hotels of the World Masterclass

ZOOM Meeting, Germany
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