International SPA Association - iSPA
International SPA Association - iSPA
International SPA Association - iSPA
 
EMPLOYERS: POST A JOB
Free ezines & magazines
Jobs News Video Training Products Magazines Spa Business spa-kit Handbook What's on Advertise Subscribe
LATEST JOBS
Director of Operations
Brimhams Active
SALARY: £50,000 - £60,000pa + relocation allowance + excellent benefits
LOCATION: Harrogate, UK
Director of Business Development
Brimhams Active
SALARY: £50,000 - £60,000pa + relocation allowance + excellent benefits
LOCATION: Harrogate, UK
Spa Therapist
Everyone Active
SALARY: Competitive
LOCATION: Westminster, London, UK
MORE JOBS
Catalogue gallery
More catalogues
Diary dates
Powered by leisurediary.com
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
10-14 Mar 2022
Fair District, Bologna, Italy
03-04 Apr 2022
ExCel, London, United Kingdom
02-04 May 2022
Las Vegas, United States
02 Jun 2022
Four Seasons Hotel George V, Paris, France
27-28 Jun 2022
St. Martins Spa & Lodge, Frauenkirchen, Austria
Trilogy Spa Holdings purchases spa asset management firm and its proprietary Spa Audit Service
By Megan Whitby 22 Sep 2021
Trilogy's acquisition of the Spa Audit is designed to support its mission to transform hotel and resort spas from necessary but unprofitable amenities into customer service-forward and financially healthy assets Credit: Shutterstock / NDAB Creativity
Spa management and operations company Trilogy Spa Holdings has announced the purchase of Trinity Spa Advisors – a boutique spa asset management firm.

This deal also sees Trinity’s founder and CEO Cheryl Sott added to Trilogy’s team as vice president of asset management.

Sott brings a combination of experience from Wall Street – in particular as an asset manager at Paine Webber (now UBS) – and Main Street as a consultant to the spa and hospitality industry through the companies she founded.

She will oversee the expansion of Trilogy’s asset management division, which works with operating partners and onsite management teams in an advisory role to mitigate risk while maximising growth.

Trilogy has charged Sott to apply her Wall Street-level financial analysis, creative tactics and strategies and six-sigma LEAN operational fixes to luxury resort spas to help break the cycle of needless reinvention and to systematically attain profitability and five-star level service standards.

Sott will also spearhead the utilisation of one of Trinity's tool’s that attracted Trilogy to the boutique firm – its patent-pending, proprietary Spa Audit Service.

What is the Spa Audit Service?
This new diagnostic and analytical tool uses a 350-point, objective review of a resort or hotel spa business to map the spa’s DNA and pinpoint systemic and acute issues that are standing in the way of business objectives.

Past Trinity Spa Audit clients include a resort that realised a 725 per cent return on investment from the audit as well as a doubling of retail sales in subsequent months.

Trilogy announced that the purchase of Trinity and Sott’s background will enable the company to diversify from full-service spa management contracts and offer a one-time diagnostic service to a wide range of spas.

After receiving their assessment, Spa Audit clients can select from Trilogy’s menu of services to address their specific needs, whether in retail, finance, human resources, systems or operations.

Another option for new Spa Audit clients is for Trilogy to provide ongoing monthly support for spas to execute agreed-upon strategy and tactics, acting as a 'coach' to help clients achieve their individual goals.

Initiatives the Spa Audit could recommend include positioning, pricing, marketing strategy, operational efficiencies, revenue management and labour strategy and support, as well as expense management, vendor support and negotiation and guest experience.

Trilogy announced that the service will also be advantageous to its long term asset management clients, supporting the company’s mission to transform hotel and resort spas from necessary but unprofitable amenities into customer service-forward and financially healthy assets.

“We’re proud of our role as a disruptor in the hospitality and spa industries,” explains John Grunbeck, Trilogy SVP business development.

“On an entrepreneurial level, Cheryl is a two-time disruptor; having created one of the first algorithm-based, beauty customisation apps 20 years ago and now a diagnostic audit tool for spas.

“By joining forces, we amplify our advisory services and become the premier spa asset management company in the world.

“Trilogy can also help take the Spa Audit to the next level by leveraging Cheryl’s know-how with our reputation as ‘spa fixers’ to achieve optimum market penetration and truly make a difference in the industry.”

About Trilogy
Founded in 2011 by David Stoup, co-founder of La Prairie Cosmetics and former CEO of Red Door Spas, Trilogy Spa Holdings is a spa management company made up of professionals from the hospitality and spa industries.

Its portfolio of hotel brands includes Four Seasons, Fairmont, Ritz-Carlton, Waldorf Astoria and Westin, in markets such as New York, California, Arizona, Texas and Puerto Rico.

With a goal of lessening the burden on hotel ownership and management, Trilogy oversees spa departments including marketing, human resources, operations and retail.

Pre-pandemic Trilogy revenues were reported to be up by an average of 20 per cent year-over-year at the spas they managed, and, post-pandemic, the company states that all of its spas are profitable.

The Arizona-based company claims to focus not only on a spa’s bottom line but also on how to fortify the “soul” of each of its clients.


News
1 to 12 of 7997 news stories
07 Dec 2021
Wellness tech firm Timeshifter has launched a new circadian app for shift workers, allowing them to form and maintain healthier lifestyles. When a shift worker imports their schedule and enters their sleep pattern, chronotype, and ... More
06 Dec 2021
Industry figure Susan Friedland has been celebrated with the Global Wellness Summit’s (GWS) annual Leading Woman in Wellness Award. During a poignant ceremony, Mrs Friedland was recognised with the award for her support and dedication ... More
06 Dec 2021
The two-day World Halotherapy Symposium will go live tomorrow on 7 December to encourage the convergence of the halotherapy and wellness industries. The free virtual conference is hosted by industry body the World Halotherapy Association ... More
03 Dec 2021
Global hotel and spa operator Six Senses will open its first Japanese property in Kyoto in 2024. Six Senses Kyoto is being realised as an urban sanctuary in a city famed for its Buddhist temples, ... More
02 Dec 2021
Raffles Hotels and Resorts has opened a new resort in Dubai with a comprehensive 23-treatment-room spa to reflect the city’s lavish character. Offering panoramic sea views and vistas of Dubai’s iconic skyline, the 389-room resort ... More
01 Dec 2021
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a partnership to create a digital film series exploring the true meaning of wellness. BBC Storyworks is the commercial creative arm of BBC Global ... More
01 Dec 2021
The global wellness economy will grow by 9.9 per cent annually and reach US$7trn by 2025, according to new research by the Global Wellness Institute (GWI). Named The Global Wellness Economy: Looking Beyond Covid, the ... More
30 Nov 2021
The recently-transformed Bamford Wellness Spa in Gloucestershire has been recognised as the UK’s Best New Spa at the sixth annual Good Spa Guide Awards ceremony. Decided by internal judging by The Good Spa Guide’s Spa ... More
29 Nov 2021
Georgia-based wellness community Serenbe is set to gain a brand new wellness community dedicated to play, said co-founder Steve Nygren, speaking to Spa Business. Named Spela – which means play in Swedish, the new community ... More
26 Nov 2021
Exercise has been found to increase levels of endocannabinoids – cannabis-like substances produced by the human body – which in turn helps reduce inflammation and could potentially treat conditions such as arthritis, cancer and heart ... More
26 Nov 2021
People suffering from mild depression should be offered exercise, mindfulness, therapy or meditation before medication, such as antidepressants. New draft guidance, published by the National Institute for Health and Care Excellence (NICE) recommends that a ... More
25 Nov 2021
The City of Madrid could become one of the healthiest in the world if plans by the council come to fruition. The local government has revealed plans to develop wellbeing infrastructure for the next generation, ... More
     
International SPA Association - iSPA
Oakworks Inc
Company Profile
Aquaform
With thirty years’ experience, Aquaform offers a wide range of shower systems for the wellness [more]
 
MORE PROFILES
Featured Supplier
Introducing Mahana, Yon-Ka’s new Polynesian-inspired healing treatment for the festive season
A year and a half after the pandemic began, the time has come to reinvent our way of life and release ourselves from the tensions of isolation. ... more
I-Tech Industries s.r.l.
Product news
Spa Space offers on-demand staffing solutions designed to resolve therapist shortage
Spa Space offers on-demand staffing solutions designed to resolve therapist shortage
Welnamis represents the next-generation of touchless treatments, says Sammy Gharieni
Welnamis represents the next-generation of touchless treatments, says Sammy Gharieni
Beata Aleksandrowicz’s new beauty range designed to help facial massage become a mindfulness practice
Beata Aleksandrowicz’s new beauty range designed to help facial massage become a mindfulness practice
14th annual Forum HOTel&SPA to be hosted in June 2022 to inform and inspire the industry
14th annual Forum HOTel&SPA to be hosted in June 2022 to inform and inspire the industry
Germaine de Capuccini launches Expert Lab cosmeceutical range
Germaine de Capuccini launches Expert Lab cosmeceutical range
Decléor launches new Vitamin Glow Cream enriched with citrus essential oils
Decléor launches new Vitamin Glow Cream enriched with citrus essential oils
Directory

 
JOBS
NEWS
VIDEO
TRAINING
PRODUCTS
MAGAZINE
 
SPA BUSINESS
SPA-KIT.NET
SPA BUSINESS HANDBOOK
SUBSCRIBE
ADVERTISE
FREE DIGITAL SUBSCRIPTIONS
CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021



International SPA Association - iSPA
International SPA Association - iSPA
International SPA Association - iSPA
International SPA Association - iSPA
Jobs    News   Products   Magazine
NEWS
Trilogy Spa Holdings purchases spa asset management firm and its proprietary Spa Audit Service
POSTED 22 Sep 2021 . BY Megan Whitby
Trilogy's acquisition of the Spa Audit is designed to support its mission to transform hotel and resort spas from necessary but unprofitable amenities into customer service-forward and financially healthy assets Credit: Shutterstock / NDAB Creativity
Spa management and operations company Trilogy Spa Holdings has announced the purchase of Trinity Spa Advisors – a boutique spa asset management firm.

This deal also sees Trinity’s founder and CEO Cheryl Sott added to Trilogy’s team as vice president of asset management.

Sott brings a combination of experience from Wall Street – in particular as an asset manager at Paine Webber (now UBS) – and Main Street as a consultant to the spa and hospitality industry through the companies she founded.

She will oversee the expansion of Trilogy’s asset management division, which works with operating partners and onsite management teams in an advisory role to mitigate risk while maximising growth.

Trilogy has charged Sott to apply her Wall Street-level financial analysis, creative tactics and strategies and six-sigma LEAN operational fixes to luxury resort spas to help break the cycle of needless reinvention and to systematically attain profitability and five-star level service standards.

Sott will also spearhead the utilisation of one of Trinity's tool’s that attracted Trilogy to the boutique firm – its patent-pending, proprietary Spa Audit Service.

What is the Spa Audit Service?
This new diagnostic and analytical tool uses a 350-point, objective review of a resort or hotel spa business to map the spa’s DNA and pinpoint systemic and acute issues that are standing in the way of business objectives.

Past Trinity Spa Audit clients include a resort that realised a 725 per cent return on investment from the audit as well as a doubling of retail sales in subsequent months.

Trilogy announced that the purchase of Trinity and Sott’s background will enable the company to diversify from full-service spa management contracts and offer a one-time diagnostic service to a wide range of spas.

After receiving their assessment, Spa Audit clients can select from Trilogy’s menu of services to address their specific needs, whether in retail, finance, human resources, systems or operations.

Another option for new Spa Audit clients is for Trilogy to provide ongoing monthly support for spas to execute agreed-upon strategy and tactics, acting as a 'coach' to help clients achieve their individual goals.

Initiatives the Spa Audit could recommend include positioning, pricing, marketing strategy, operational efficiencies, revenue management and labour strategy and support, as well as expense management, vendor support and negotiation and guest experience.

Trilogy announced that the service will also be advantageous to its long term asset management clients, supporting the company’s mission to transform hotel and resort spas from necessary but unprofitable amenities into customer service-forward and financially healthy assets.

“We’re proud of our role as a disruptor in the hospitality and spa industries,” explains John Grunbeck, Trilogy SVP business development.

“On an entrepreneurial level, Cheryl is a two-time disruptor; having created one of the first algorithm-based, beauty customisation apps 20 years ago and now a diagnostic audit tool for spas.

“By joining forces, we amplify our advisory services and become the premier spa asset management company in the world.

“Trilogy can also help take the Spa Audit to the next level by leveraging Cheryl’s know-how with our reputation as ‘spa fixers’ to achieve optimum market penetration and truly make a difference in the industry.”

About Trilogy
Founded in 2011 by David Stoup, co-founder of La Prairie Cosmetics and former CEO of Red Door Spas, Trilogy Spa Holdings is a spa management company made up of professionals from the hospitality and spa industries.

Its portfolio of hotel brands includes Four Seasons, Fairmont, Ritz-Carlton, Waldorf Astoria and Westin, in markets such as New York, California, Arizona, Texas and Puerto Rico.

With a goal of lessening the burden on hotel ownership and management, Trilogy oversees spa departments including marketing, human resources, operations and retail.

Pre-pandemic Trilogy revenues were reported to be up by an average of 20 per cent year-over-year at the spas they managed, and, post-pandemic, the company states that all of its spas are profitable.

The Arizona-based company claims to focus not only on a spa’s bottom line but also on how to fortify the “soul” of each of its clients.
RELATED STORIES
Trilogy opens luxury sports-recovery spa in Colorado


Luxury alpine destination Vail Marriott Mountain Resort has relaunched its spa and wellness offering, following a US$6m resort-wide refurbishment.
MORE NEWS
Well tech firm Timeshifter launches circadian app for the shift worker market
Wellness tech firm Timeshifter has launched a new circadian app for shift workers, allowing them to form and maintain healthier lifestyles.
Susan Friedland honoured with Leading Woman in Wellness award at 2021 Global Wellness Summit
Industry figure Susan Friedland has been celebrated with the Global Wellness Summit’s (GWS) annual Leading Woman in Wellness Award.
Tammy Pahel, Kathryn Moore and Anni Hood to headline World Halotherapy Symposium
The two-day World Halotherapy Symposium will go live tomorrow on 7 December to encourage the convergence of the halotherapy and wellness industries.
Six Senses to debut in Japan with Japanese Zen-inspired spa and bathing rituals
Global hotel and spa operator Six Senses will open its first Japanese property in Kyoto in 2024.
Raffles launches opulent five-star resort and Cinq Mondes spa on Dubai coastline
Raffles Hotels and Resorts has opened a new resort in Dubai with a comprehensive 23- treatment-room spa to reflect the city’s lavish character.
GWI partners with BBC for its new film series demystifying wellness
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a partnership to create a digital film series exploring the true meaning of wellness.
+ More news   
 
COMPANY PROFILES
Universal Companies

The ultimate spa and wellness resource, Universal Companies is an international distributor of produ [more...]
+ More profiles  
VIDEO GALLERY

BluGalaxy a Division of Blu Spas
This animation showcases the beautiful concept design of BluGalaxy Spa. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

01-03 Feb 2022

Spatex 2022

Coventry Building Society Arena, Coventry, United Kingdom
10-14 Mar 2022

Cosmoprof Worldwide Bologna

Fair District, Bologna, Italy
+ More diary  
 


CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS