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1 to 12 of 2689 news stories
How can snow therapy enhance fitness and wellness experiences?
By Megan Whitby 12 May 2022
Incorporating a SnowRoom into your spa or fitness studio is a tried and tested business decision which will not only provide a wealth of health benefits for guests but also leave them speechless after experiencing an unforgettable wellness experience.

Although cold treatments have been used since ancient times, they’ve always stood in the shadow of hot therapy treatments – until now.

In the modern wellness and fitness sector, cold therapy is becoming an increasingly popular component of physiotherapy, medical wellness and beauty treatments.

A healthy body and mind

Whether to reduce inflammation, relieve muscle soreness or support mental wellbeing, exposing the body to cold temperatures has been proven to bring numerous health benefits.

In 2021, the GWS’ Global Wellness Trend Report confirmed that positive stress exposure, such as contrast therapy using a SnowRoom, can help support and rebalance the immune system.

Cold treatment has also been shown to help ease some symptoms of depression and anxiety by exposing the body to positive stress, which promotes deep relaxation.

Recovery and regeneration

For fitness enthusiasts, cold therapy treatment is a great way to boost the recovery process after a workout because cold temperatures temporarily reduce pain, providing relief for both muscles and joints. As a result, the body releases endorphins and serotonin which can help to improve joint movement and mobility.

Plus, a session of cold therapy after exercise is said to be the perfect finale thanks to its ability to help the body return to its natural state and temperature.

Contrast therapy

Spa owners and operators are sure to know that the effects of sauna bathing are only achievable when combined with cold temperatures. However, taking a dip into icy water or standing under the bucket shower isn’t a very comforting thought for most people!

Instead, a SnowRoom offers the perfect alternative, where guests can step into a room filled with real powder snow and be transported into a tranquil winter scene.

The gentle cool down method gives every sauna guest and athlete the opportunity of a holistic cool down, regardless of their physical condition.

For beginners, deep breaths at -10°C and dry air will cool the airways. And for those willing to go a step further, there is the option to grab some snow in their hands and massage it gently onto their skin.

“The wonderful thing about the SnowRoom is that it makes access to cold applications easier for everyone,” says Sara Brenninger, product manager at TechnoAlpin Indoor.

“Plus, the bonus points are that you don't really get wet, it’s a gentle cooldown option and it’s suitable for all guests, including those who are pain-sensitive. SnowRooms are the perfect addition for any setting, be it fitness, sauna or a private spa.”

TechnoAlpin’s innovative SnowRoom is a well-thought-through wellness solution which adds value to any environment where it’s installed.

Apart from the numerous health benefits, the dry cold gives the possibility of a more comfortable cool-down, transports sauna guests and athletes to a natural setting and leaves them with a unique memory.

To find out more about TechnoAlpin SnowRoom, visit the company’s ​​official website.

Product news
1 to 12 of 2689 news stories
24 Apr 2024
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store. Now a certified B Corp, Elemis will unveil the 1,000sq ... More
22 Apr 2024
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, ... More
19 Apr 2024
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments". Reflexology, which works on energy pathways by stimulating ... More
17 Apr 2024
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April. Similar to its counterparts, the Scottish ... More
15 Apr 2024
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April. Hosted as a preamble to the 2024 ISPA ... More
12 Apr 2024
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment. Most recently, the company has worked with Mandarin ... More
10 Apr 2024
Discover how to prepare your spa or wellness facility for the influx of international guests and meet global standards as tourism in Saudi Arabia surges. Join us at Riyadh’s Kadoon Academy KSA on April 29-30 ... More
10 Apr 2024
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage. Christian Mas, Sothys CEO, says: “With an ultra-sensorial texture and a brand-new fragrance, the products combine pleasure and effectiveness ... More
11 Apr 2024
It's safe to say that technology is transforming every sector, and the spa, wellness and beauty industries are no exception. With new technologies, however, there are new opportunities for business owners like you to define ... More
09 Apr 2024
Comfort Zone's latest initiative, the Stand for Regeneration campaign, consolidates its position as a pioneer in the cosmetics business. With this new project, the Italian B Corp brand aims to highlight the value of regenerative ... More
08 Apr 2024
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched. The next-generation vegan range includes products for at-home use and professional salon treatments and focuses on three key actions: regeneration, ... More
28 Mar 2024
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe. This collaboration marks the addition of nine new spa partners since the beginning of 2024. ... More
     
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ISPA Conference & Expo
ISPA Conference & Expo
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How can snow therapy enhance fitness and wellness experiences?
12 May 2022

Incorporating a SnowRoom into your spa or fitness studio is a tried and tested business decision which will not only provide a wealth of health benefits for guests but also leave them speechless after experiencing an unforgettable wellness experience.

Although cold treatments have been used since ancient times, they’ve always stood in the shadow of hot therapy treatments – until now.

In the modern wellness and fitness sector, cold therapy is becoming an increasingly popular component of physiotherapy, medical wellness and beauty treatments.

A healthy body and mind

Whether to reduce inflammation, relieve muscle soreness or support mental wellbeing, exposing the body to cold temperatures has been proven to bring numerous health benefits.

In 2021, the GWS’ Global Wellness Trend Report confirmed that positive stress exposure, such as contrast therapy using a SnowRoom, can help support and rebalance the immune system.

Cold treatment has also been shown to help ease some symptoms of depression and anxiety by exposing the body to positive stress, which promotes deep relaxation.

Recovery and regeneration

For fitness enthusiasts, cold therapy treatment is a great way to boost the recovery process after a workout because cold temperatures temporarily reduce pain, providing relief for both muscles and joints. As a result, the body releases endorphins and serotonin which can help to improve joint movement and mobility.

Plus, a session of cold therapy after exercise is said to be the perfect finale thanks to its ability to help the body return to its natural state and temperature.

Contrast therapy

Spa owners and operators are sure to know that the effects of sauna bathing are only achievable when combined with cold temperatures. However, taking a dip into icy water or standing under the bucket shower isn’t a very comforting thought for most people!

Instead, a SnowRoom offers the perfect alternative, where guests can step into a room filled with real powder snow and be transported into a tranquil winter scene.

The gentle cool down method gives every sauna guest and athlete the opportunity of a holistic cool down, regardless of their physical condition.

For beginners, deep breaths at -10°C and dry air will cool the airways. And for those willing to go a step further, there is the option to grab some snow in their hands and massage it gently onto their skin.

“The wonderful thing about the SnowRoom is that it makes access to cold applications easier for everyone,” says Sara Brenninger, product manager at TechnoAlpin Indoor.

“Plus, the bonus points are that you don't really get wet, it’s a gentle cooldown option and it’s suitable for all guests, including those who are pain-sensitive. SnowRooms are the perfect addition for any setting, be it fitness, sauna or a private spa.”

TechnoAlpin’s innovative SnowRoom is a well-thought-through wellness solution which adds value to any environment where it’s installed.

Apart from the numerous health benefits, the dry cold gives the possibility of a more comfortable cool-down, transports sauna guests and athletes to a natural setting and leaves them with a unique memory.

To find out more about TechnoAlpin SnowRoom, visit the company’s ​​official website.
TechnoAlpin SpA
Address: P.-Agostini-Strasse 2, I-39100 Bolzano, Italy






PRODUCT NEWS
Elemis’ first standalone store to open in London’s Covent Garden
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store.
Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.
Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Book4Time unveils enhanced day and resort pass functionality
Book4Time has announced the launch of Day & Resort Passes on its award-winning platform to help hotels and resorts drive staycation business.
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COMPANY PROFILES
Bioline Jatò

Bioline Jatò is a family Italian company operating in the professional skincare industry since 197 [more...]
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28-30 Apr 2024

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Radisson Blu Hotel, Glasgow,
08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
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