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The Global Ambassador , Phoenix, United States
22-25 Jul 2026
The Global Ambassador , Phoenix, United States
23-26 Aug 2026
The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026
MITEC Kuala Lumpur,Malaysia, Malaysia
18-20 Sep 2026
Sheraton Norfolk Waterside, Norfolk, United States
22-23 Sep 2026
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27-29 Sep 2026
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29 Sep - 02 Oct 2026
Pical Resort, Valamar Collection, Porec, Croatia
Pendry Natirar debuts with luxury spa on 500-acre estate once owned by King of Morocco
By Megan Whitby 22 Nov 2024
Pendry Natirar is designed as a countryside retreat that combines nature with a focus on health, wellness, and luxury leisure amenities Credit: Pendry Natirar
Pendry Hotels & Resorts has lifted the curtain on its new 66-key countryside retreat in New Jersey, complete with a two-floor nature-inspired spa
Anchored by a restored 1912 Tudor mansion, the resort is named Pendry Natirar and represents Pendry's ninth hotel worldwide
The project took five years to complete and was spearheaded by developer and local resident Robert Wojtowicz
Somerset County, New Jersey, is now home to a new 12,000sq ft nature-inspired spa, following the debut of Pendry Hotels & Resorts’ latest venture, Pendry Natirar, set on a historic countryside estate.

The 66-key resort, which has been in development for more than five years, is anchored by a restored 1912 Tudor-style brick mansion once owned by the King of Morocco. The sprawling 500-acre estate was purchased by Somerset County from the Moroccan monarchy for US$22 million in 2003, with 90 acres later leased to local developer Robert Wojtowicz.

Working in collaboration with Pendry, Wojtowicz has sought to transform the property into a world-class destination.

A retreat in nature
At the heart of Pendry Natirar is Spa Pendry, a two-floor wellness facility designed to immerse guests in the natural beauty of the surrounding landscape, from dense forests to meandering rivers.

The light-filled space has been designed to keep guests connected to nature throughout and features 12 treatment rooms, some of which include private terraces overlooking the countryside.

Guests have access to separate-sex locker rooms each equipped with rainfall showers, eucalyptus steamrooms, cedarwood saunas, and Pendry’s signature bathing amenities, complemented by healthy bites and refreshments.

Meanwhile, the co-ed offering consists of a heated indoor tranquillity pool surrounded by loungers, a 24/7 Technogym-equipped fitness centre and a Himalayan salt room. Signature mud rasuls are also available to be booked for self-guided experiences for an additional price.

Spa Pendry’s treatment offering reflects the estate’s natural environment, with a selection of rituals that aim to enhance relaxation and wellbeing.

Beyond wellness
Pendry Natirar's leisure amenities also include a private members’ club, four farm-to-table dining outlets, event spaces, a cooking school and a 10-acre working farm. In addition, 24 branded residences will soon be added to further elevate the resort experience.

Pendry has also curated an array of activities for guests, including kids' programming, bee tours and honey tastings at the on-site apiary, guided e-bike tours, archery, hiking, fly-fishing and horseback trail rides.

“Pendry Natirar’s rich heritage combined with the natural beauty of Somerset County make this an incredibly exciting opening,” said Alan J. Fuerstman, founder, chair and CEO of Montage International – parent company of Pendry.

“Having grown up in New Jersey, I’ve always held a deep appreciation for the state’s unique blend of history, natural beauty and the charming countryside. I’m delighted to introduce Pendry’s unique brand of hospitality to this remarkable destination.”

Previously earmarked to be transformed into a Miraval destination, the property marks Pendry’s ninth hotel worldwide.

Design inspiration
Designed by CosciaMoos Architecture with interiors by DesignAgency, Pendry Natirar draws inspiration from its picturesque countryside setting and the traditions and styles of old-world England’s grand country manor homes, reinterpreted with a modern sensibility.

DesignAgency captured the Tudor mansion’s historic charm by first preserving and restoring its original limestone foyer, stone fireplaces, ornate plaster ceilings, warm wood panelling and oak flooring.

New layers of richly textured materials, contemporary furniture, art, lighting and elegant finishes create a distinctive design intended to respect the building’s heritage while signalling a new era of contemporary luxury.


News
1 to 12 of 9514 news stories
16 Jul 2026
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand. Walsh ... More
14 Jul 2026
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark. Organised by the International Massage Association (IMA), the ninth edition of this tournament saw the highest number of participants ... More
14 Jul 2026
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives. The resulting report, which ... More
14 Jul 2026
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences. The Six Principles for Responsible Retreats have been created to provide a shared reference ... More
12 Jul 2026
A new survey of international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry. The Therapist Wellbeing Report is based on responses from 159 ... More
16 Jul 2026
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026. The event will bring together companies seeking investment and investors looking for opportunities across ... More
09 Jul 2026
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared ... More
08 Jul 2026
Robert Thurman, an expert on Tibetan Buddhism and the spiritual director of Menla Retreat and Dewa Spa in Woodstock, has died, aged 84. Thurman – also known for being father to actress Uma Thurman – ... More
10 Jul 2026
Fairmont Cheshire, The Mere, has opened today (10 July) near Knutsford in the north-west of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept. The Select Group, ... More
10 Jul 2026
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.  Marriott has become Fitwel’s first Enterprise Partner and the new healthy building solutions will be implemented across the ... More
10 Jul 2026
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter. The ten guiding principles form the foundation for people building, running and championing public sauna-bathing. The draft, which ... More
09 Jul 2026
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.  The brand says it is encouraging ... More
     
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International SPA Association - iSPA
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