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Suzanne Holbrook appointed to spearhead wellness at Marriott
By Megan Whitby 10 Feb 2025
Holbrook (pictured) has been recognised as a specialist in yield and revenue management Credit: Live Love Spa
Suzanne Holbrook has been named Marriott International’s new global head of spa, fitness and wellness
Holbrook is a seasoned industry veteran with more than 40 years of industry experience under her belt, more than 20 of which she has spent with Marriott
She says her new role will involve "spearheading innovative wellness initiatives and advancing Marriott’s global spa, fitness and wellness strategies" to meet the evolving needs of modern travellers
Marriott International is ushering in a new chapter for its wellness division with the appointment of Suzanne Holbrook as global leader of spa, fitness and wellness operations.

With more than 40 years of experience in the spa and wellness industry, Holbrook has spent the past 13 years as senior corporate director of spa operations for Marriott and The Ritz-Carlton, overseeing a portfolio of 160 global hotel and resort spas.

Her career began as a hairstylist, successfully running her own salon business for eight years before transitioning into the broader wellness sector. Holbrook later joined Steiner, where she honed her leadership skills over a six-year tenure before moving to The Ritz-Carlton Puerto Rico in 2000 as executive spa director. There, her strategic vision and operational expertise significantly enhanced the spa’s performance, catching the attention of Marriott’s corporate leadership.

Holbrook went on to launch another Marriott spa in Atlanta before leading the opening and management of the 40-room spa at The Ritz-Carlton Orlando. During her nine-year tenure, she refined the guest experience and drove business growth, solidifying her reputation as a leader in luxury spa operations.

In her new role, Holbrook will spearhead innovative wellness initiatives and advance Marriott’s global spa, fitness and wellness strategies to meet the evolving needs of modern travellers.

“At Marriott, we believe in the transformative power of travel and are committed to providing unparalleled guest experiences," she said. "I’m honoured to join a team that prioritises guest-, associate- and owner satisfaction and strives for global excellence.

“On a personal note, this journey has been incredibly rewarding. I’m deeply grateful for the support and encouragement from my amazing family, mentors, friends, colleagues and my dear spa family. Your belief in me has been a driving force, and I look forward to making a positive impact in this new role.”


News
1 to 12 of 9512 news stories
14 Jul 2026
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark. Organised by the International Massage Association (IMA), the ninth edition of this tournament saw the highest number of participants ... More
14 Jul 2026
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives. The resulting report, which ... More
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The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences. The Six Principles for Responsible Retreats have been created to provide a shared reference ... More
12 Jul 2026
A new survey of international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry. The Therapist Wellbeing Report is based on responses from 159 ... More
09 Jul 2026
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared ... More
08 Jul 2026
Robert Thurman, an expert on Tibetan Buddhism and the spiritual director of Menla Retreat and Dewa Spa in Woodstock, has died, aged 84. Thurman – also known for being father to actress Uma Thurman – ... More
10 Jul 2026
Fairmont Cheshire, The Mere, has opened today (10 July) near Knutsford in the north-west of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept. The Select Group, ... More
10 Jul 2026
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.  Marriott has become Fitwel’s first Enterprise Partner and the new healthy building solutions will be implemented across the ... More
10 Jul 2026
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter. The ten guiding principles form the foundation for people building, running and championing public sauna-bathing. The draft, which ... More
09 Jul 2026
Lefay Resorts, the portfolio of two luxury wellness properties in Italy, has added emotional dance classes and group cold plunge sessions in response to market demand for social connection.  The brand says it is encouraging ... More
03 Jul 2026
Preidlhof Luxury DolceVita Resort, the destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, designed by wellness expert and consultant Patrizia Bortolin. Bortolin has been the ... More
10 Jul 2026
Anna Bjurstam – who left her role as Wellness Pioneer at Six Senses Hotels and Resorts at the end of June – has launched a new wellness, longevity and 'consciousness consultancy' called Wahayla. Bjurstam is ... More
     
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