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05-06 Mar 2023
Excel exhibition and conference centre , London, United Kingdom
05-06 Mar 2023
Renaissance at Plano Legacy West Hotel, Dallas, United States
14-15 Mar 2023
RAI Exhibition & Conference Centre, Amsterdam, Netherlands
16-20 Mar 2023
Fair District, Bologna, Italy
26-29 Mar 2023
Chateau Elan Winery & Resort, Braselton, United States
31 Mar - 02 Apr 2023
Düsseldorf Exhibition Centre, Düsseldorf, Germany
03-06 Apr 2023
La Cantera Resort & Spa, San Antonio, United States
24-25 Apr 2023
St. Martins Spa & Lodge, Frauenkirchen, Austria
Product news
1 to 12 of 2444 news stories
Three essential spa revenue strategies for 2023
By Tim Nash 02 Dec 2022
Consider new strategies to boost your revenue and business growth Credit: Shutterstock / Alliance Images
Running a profitable spa demands keeping on top of ever-changing guest preferences. Simply sticking to conventional revenue streams isn’t going to be enough to get ahead of the competition in 2023.

Once the December rush is over, take some time to consider new strategies to boost your revenue and business growth.

Here’s some advice from all-in-one spa software provider, Zenoti.

Must-have memberships

Introduce a membership program that makes loyal guests feel special and drives recurring income. Align it with your business goals to fill potential revenue gaps. For example, offer membership perks on quiet days, or exclusive offers on new treatments to boost their popularity. Give members smartphone access to their member profile, credits and rewards to make participating in the program effortless.

Irresistible upselling and cross-selling

Not every staff member is a natural salesperson – and they don’t have to be. Boost your treatment and retail sales with a software primed for upselling and cross-selling. Zenoti suggests relevant add-ons both during the online booking process and to your front desk and providers during a service.

Unmissable marketing campaigns

When a business continues to send non-targeted marketing promotions, most recipients will start ignoring their messages. Drive better results by sending email and SMS promotions that take each guest’s purchase history into account. For example, massage offers to past massage guests.

With a tool like Zenoti Smart Marketing, the system automatically detects when you have gaps in your appointment book and sends relevant promotions to guests who are overdue a visit.

Find out how your spa could grow in 2023. Contact Zenoti for a customised demonstration.

Product news
1 to 12 of 2444 news stories
07 Feb 2023
As excitement builds for the 2023 ISPA Conference this May, ISPA has announced that renowned restaurateur and hospitality guru Will Guidara is set to take the main stage and share his secrets behind the remarkable ... More
06 Feb 2023
Francoise Mühlethaler, co-owner of family-owned French skincare and spa brand Yon-Ka Paris, has died aged 79 years. A biochemist by trade, Mühlethaler – along with her sister Catherine Mühlethaler, an aesthetician – reinvented and led ... More
03 Feb 2023
Spa and wellness equipment manufacturer Living Earth Crafts (LEC) has named Jill Carlen as vice president of business development. Carlen joins LEC with over 20 years of leadership experience in the spa, wellness and hospitality ... More
01 Feb 2023
The third annual CryoCON Convention will take place in Dallas, Texas, from 5-6 March. Sponsored by Art of Cryo, the two-day event will be hosted at the Renaissance Dallas at Plano Legacy West Hotel and ... More
31 Jan 2023
Organic skincare and spa brand Tata Harper has added to its SuperKind range for sensitive and sensitised skin with a new facial oil. The latest addition is called the Bio-Shield Face Oil and is claimed ... More
27 Jan 2023
Elemental Herbology will be expanding its aromatherapy home collection in February with the introduction of The Soothe Reed Diffuser. The brand creates skincare and spa products inspired by the theory of the five elements from ... More
25 Jan 2023
French vinocosmetic skincare and spa brand Vinésime has developed a new body scrub powered by rosé and the famous grape variety Grenache Noir. Available in retail and professional size, the Rose Terre de Provence Body ... More
20 Jan 2023
Luxury Swiss skincare brand Swissline will launch in Ireland on 1 February at The Shelbourne, a historic five-star hotel located in the heart of Dublin. The partnership will see two Swissline facial treatments added to ... More
17 Jan 2023
While the pandemic season has mostly concluded, its disruptive effects are still being felt around the world by businesses old and new. While consumers still prioritise wellness services and activities, the business environment remains unpredictable. ... More
17 Jan 2023
Two years after launching Eco Smooth, sustainable spa uniform specialist Fashionizer Spa is continuing to receive excellent feedback from satisfied customers. Developed during 2019, Eco Smooth was a natural progression from the company’s much-loved Cotton ... More
16 Jan 2023
French marine skincare and spa brand Phytomer has developed its first organic contouring product, Body Declic Cellulite and Contouring Cream, designed to smooth the skin and reduce cellulite and dimples. The organic formula is powered ... More
13 Jan 2023
Luxury skincare distributor Vilasa has introduced marocMaroc’s newest well-ageing skincare range and spa treatments to the UK and Ireland. Founded in 2007, marocMaroc is a spa, skincare and hammam brand inspired by Morocco and its ... More
     
Living Earth Crafts
Company Profile
Sothys Paris
Founded in 1946, Sothys is owned by the Mas family. Chief executive Christian Mas oversees the [more]
 
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Featured Supplier
Living Earth Crafts® - the first choice for world-class spas
Living Earth Crafts (LEC) is the world’s most recognised manufacturer of premium spa and wellness equipment. ... more
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International SPA Association - iSPA
International SPA Association - iSPA
International SPA Association - iSPA
International SPA Association - iSPA
News   Products   Magazine
PROMOTION
Three essential spa revenue strategies for 2023
02 Dec 2022
Consider new strategies to boost your revenue and business growth / Shutterstock / Alliance Images
Running a profitable spa demands keeping on top of ever-changing guest preferences. Simply sticking to conventional revenue streams isn’t going to be enough to get ahead of the competition in 2023.

Once the December rush is over, take some time to consider new strategies to boost your revenue and business growth.

Here’s some advice from all-in-one spa software provider, Zenoti.

Must-have memberships

Introduce a membership program that makes loyal guests feel special and drives recurring income. Align it with your business goals to fill potential revenue gaps. For example, offer membership perks on quiet days, or exclusive offers on new treatments to boost their popularity. Give members smartphone access to their member profile, credits and rewards to make participating in the program effortless.

Irresistible upselling and cross-selling

Not every staff member is a natural salesperson – and they don’t have to be. Boost your treatment and retail sales with a software primed for upselling and cross-selling. Zenoti suggests relevant add-ons both during the online booking process and to your front desk and providers during a service.

Unmissable marketing campaigns

When a business continues to send non-targeted marketing promotions, most recipients will start ignoring their messages. Drive better results by sending email and SMS promotions that take each guest’s purchase history into account. For example, massage offers to past massage guests.

With a tool like Zenoti Smart Marketing, the system automatically detects when you have gaps in your appointment book and sends relevant promotions to guests who are overdue a visit.

Find out how your spa could grow in 2023. Contact Zenoti for a customised demonstration.
Zenoti
Address: Jackson House, Sibson Road, Sale, Manchester, M33 7RR, United Kingdom
PRODUCT NEWS
Yon-Ka mourns the passing of co-owner Francoise Mühlethaler
Francoise Mühlethaler, co-owner of family-owned French skincare and spa brand Yon-Ka Paris, has died aged 79 years.
Jill Carlen assumes new role as vice president of business development for Living Earth Crafts
Spa and wellness equipment manufacturer Living Earth Crafts (LEC) has named Jill Carlen as vice president of business development.
CryoCON international cryotherapy convention returns for 2023
The third annual CryoCON Convention will take place in Dallas, Texas, from 5-6 March.
Tata Harper Skincare introduces Bio-Shield Face Oil to SuperKind range for sensitive skin
Organic skincare and spa brand Tata Harper has expanded its SuperKind range for sensitive and sensitised skin with a new facial oil.
Elemental Herbology announces plans to launch Soothe Reed Diffuser and signs new UK spa accounts
Elemental Herbology will be expanding its aromatherapy home collection in February with the introduction of The Soothe Reed Diffuser.
Vinésime creates new rosé body scrub to help raise awareness of breast cancer
French vinocosmetic skincare and spa brand Vinésime has developed a new body scrub powered by rosé and the famous grape variety Grenache Noir.
Swissline to make Irish debut at The Shelbourne in Dublin
Luxury Swiss skincare brand Swissline will launch in Ireland on 1 February at The Shelbourne, a historic five-star hotel located in the heart of Dublin.
Phytomer launches Body Declic Cellulite and Contouring Cream, powered by organic marine algae, pink pepper and green caffeine
French marine skincare and spa brand Phytomer has developed its first organic contouring product, Body Declic Cellulite and Contouring Cream, designed to smooth the skin and reduce cellulite and dimples.
marocMaroc’s pro-ageing Cactéa skincare line and facials launch in UK and Irish spa markets
Luxury skincare distributor Vilasa has introduced marocMaroc’s newest well-ageing skincare range and spa treatments to the UK and Ireland.
Hydrafacial branches out into body care with six all-new Hydrabody treatments
Advanced aesthetic tech company Hydrafacial is now offering treatments beyond the jawline having launched six new body protocols.
Voya unveils fragrant new candle blended with eucalyptus, lime and rosemary
Irish spa and skincare brand Voya Organic Beauty has added a new candle to its Oh So Scented lifestyle range.
Circadia expands reach with European distribution centre
Professional US skincare brand Circadia has branched into the European market with a partnership and distribution centre in Wiesbaden, Germany.
+ More products   
 
COMPANY PROFILES
Devin Consulting

Devin Consulting, an international pool & spa engineering consultancy, founded by Tom Devin in 2000. [more...]
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VIDEO GALLERY

About us | J Grabner GmbH
More than 30 employees have one thing in common with the company founder Josef Grabner: Their enthusiasm for nature in all its individual facets Find out more...
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DIRECTORY
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DIARY

 

05-06 Mar 2023

World Spa & Wellness Conference

Excel exhibition and conference centre , London, United Kingdom
05-06 Mar 2023

CryoCON 2023

Renaissance at Plano Legacy West Hotel, Dallas, United States
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2023

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