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08-11 Jan 2024
Murrieta Hot Springs, United States
25-28 Jan 2024
Carrousel du Louvre, Paris, France
06-08 Feb 2024
Coventry Building Society Arena, Coventry, United Kingdom
02-04 Mar 2024
Excel exhibition and conference centre , London, United Kingdom
03-05 Mar 2024
Javits Convention Center, New York City, United States
20-20 Mar 2024
Virtual, United States
21-24 Mar 2024
Fair District, Bologna, Italy
08-09 Apr 2024
St. Martins Spa & Lodge, Frauenkirchen, Austria
Product news
1 to 12 of 2611 news stories
Zenoti software prioritises customer needs, personalisation and flexibility
By Megan Whitby 21 Apr 2022
Zenoti provides a series of pre-loaded guest segments, such as visit frequency, average spend, services bought and client demographic data Credit: Shutterstock/fizkes
Zenoti's fully integrated CRM (customer relationship management) module allows spa and wellness businesses to apply deep segmentation and micro-targeting to help deliver highly-relevant promotions and communications to their current and potential customers.

The all-in-one solution includes:
• AI-driven marketing that creates targeted campaigns based on customer profiles and business needs.
• POS front desk alerts promoting upselling and promotions.
• Easy-to-use campaign dashboard that monitors trends and results.
• Segmentation with audience counts so teams know the campaign reach and potential impact.
• Promotions and marketing campaigns – set at the centre, regional and corporate levels.
• Easily customised email and SMS templates with images and business logos that can be previewed before sending.

In addition, Zenoti provides a series of pre-loaded guest segments, such as visit frequency, average spend, services bought and client demographic data. Plus, the system also allows businesses to build their own segments by using drop-down options within the intuitive interface.

The software also features integrated reports that allow businesses to check on customer responses by capturing clicks and bookings derived from marketing campaigns via email, SMS, Google and Facebook.

These reports allow business managers and owners to understand what’s working and what’s not, so they’re able to adapt where necessary, target offers to suit customer needs and fill up empty appointment slots on specific days.

Product news
1 to 12 of 2611 news stories
30 Nov 2023
In celebration of its 30th anniversary, Australian skincare brand Subtle Energies has unveiled a bioactive aesthetic line which Nick Irani, director of operations and brand development, says delivers an instant “cosmetic look and feel, using ... More
01 Dec 2023
ISPA has unveiled a trio of extraordinary 2024 ISPA Conference Power Session keynotes featuring leadership development authority Ryan Leak, innovation and resilience scholar Suneel Gupta and MMA expert-turned-philanthropist Justin Wren. Registration is now open and ... More
24 Nov 2023
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and plant life. Celebrating the natural world, the designs were selected to help make a soothing ... More
22 Nov 2023
Caudalie has introduced the next generation of its pro-ageing Resveratrol-lift range which has been updated with plant-based collagen, called Vegan Collagen 1. The new ingredient has been combined with Caudalie's exclusive patent, which according to ... More
24 Nov 2023
The spa industry has typically focused on training its teams in two areas; product knowledge/sales and treatment delivery. However, there is a third equally important skill that is being missed: soft skills or the “ability ... More
20 Nov 2023
ESPA has expanded its Optimal Skin Pro collection with a new oil-to-milk cleanser; the Optimal Skin Cleansing Oil. “We’re thrilled to launch a cleansing oil suitable for all skin types,” said Daniel Golby, ESPA managing ... More
17 Nov 2023
Easy Glowing is Temple Spa’s latest cleanser – designed to leave the skin with a radiant glow, balance the complexion and help support a healthy microbiome. The gel cleanser transforms into an oil once applied ... More
16 Nov 2023
Swissline has two new five-star hotel addresses in Asia – The PuLi Hotel & Spa in Shanghai and The RuMa Hotel & Residences in Kuala Lumpur. Both hotels are members of the Leading Hotels of ... More
15 Nov 2023
Microbiome skincare and spa brand Esse Skincare has expanded its global footprint to reach the US. “The bulk of the company’s sales are in Scandinavia and Northern Europe and the US is a natural next ... More
01 Dec 2023
A pioneer for over 20 years, Paris-based Iyashi Dôme has never followed trends but always stayed committed to true detoxification by championing the benefits of the original Japanese sauna: the Iyashi Dôme. The globally-acclaimed device ... More
15 Nov 2023
Following the success of Fashionizer Spa’s Eco Smooth fabric – a biodegradable and hypoallergenic textile, the company has unveiled two new styles for the collection which have already received great feedback. Fashionizer Spa has introduced ... More
13 Nov 2023
Luxury Dubai hotel Burj Al Arab has introduced Swissline skincare into its Talise Spa with nine new facials, including one created exclusively for the property. The signature Clinic Lémanic Sublime Youth Infusion treatment combines Swissline ... More
     
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ISPA Conference & Expo
ISPA Conference & Expo
ISPA Conference & Expo
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News   Products   Magazine
PRODUCT NEWS
Zenoti software prioritises customer needs, personalisation and flexibility
21 Apr 2022 . BY Megan Whitby
Zenoti provides a series of pre-loaded guest segments, such as visit frequency, average spend, services bought and client demographic data / Shutterstock/fizkes
The system allows businesses to build their own segments by using drop-down options within the intuitive interface
– Sudheer Koneru, CEO and founder
Zenoti's fully integrated CRM (customer relationship management) module allows spa and wellness businesses to apply deep segmentation and micro-targeting to help deliver highly-relevant promotions and communications to their current and potential customers.

The all-in-one solution includes:
• AI-driven marketing that creates targeted campaigns based on customer profiles and business needs.
• POS front desk alerts promoting upselling and promotions.
• Easy-to-use campaign dashboard that monitors trends and results.
• Segmentation with audience counts so teams know the campaign reach and potential impact.
• Promotions and marketing campaigns – set at the centre, regional and corporate levels.
• Easily customised email and SMS templates with images and business logos that can be previewed before sending.

In addition, Zenoti provides a series of pre-loaded guest segments, such as visit frequency, average spend, services bought and client demographic data. Plus, the system also allows businesses to build their own segments by using drop-down options within the intuitive interface.

The software also features integrated reports that allow businesses to check on customer responses by capturing clicks and bookings derived from marketing campaigns via email, SMS, Google and Facebook.

These reports allow business managers and owners to understand what’s working and what’s not, so they’re able to adapt where necessary, target offers to suit customer needs and fill up empty appointment slots on specific days.
PRODUCT NEWS
Subtle Energies’ unveils new bioactive aesthetic line
In celebration of its 30th anniversary, Australian skincare brand Subtle Energies has unveiled a bioactive aesthetic line.
Siminetti unveils iridescent decorative panelling range inspired by plants
The Botanicals is Siminetti’s newest Mother of Pearl decorative panelling collection, inspired by the distinctive patterns found in botany and plant life.
Caudalie’s Resveratrol-lift range relaunched and reformulated with plant-based collagen
Caudalie has introduced the next generation of its pro-ageing Resveratrol-lift range which has been updated with plant-based collagen, called Vegan Collagen 1.
ESPA launches Optimal Skin Cleansing Oil to purify and hydrate
ESPA has expanded its Optimal Skin Pro collection with a new oil-to-milk cleanser; the Optimal Skin Cleansing Oil.
Temple Spa unveils Easy Glowing cleanser enriched with vitamin C
Easy Glowing is Temple Spa’s latest cleanser – designed to leave the skin with a radiant glow, balance the complexion and help support a healthy microbiome.
Esse Skincare goes stateside and expands into US market
Microbiome skincare and spa brand Esse Skincare has expanded its global footprint to reach the US.
Swissline debuts at Burj Al Arab Jumeirah
Luxury Dubai hotel Burj Al Arab has introduced Swissline skincare into its Talise Spa with nine new facials, including one created exclusively for the property.
Soleum introduces Luxury Relaxing heated lounger range
Soleum has launched a dynamic collection of infrared loungers for spas, private homes, hotels and resorts.
New juniper body oil boosts Kerstin Florian's Nordic Zen treatment says Kristina Zanardi
Sweden-based skincare brand Kerstin Florian has refreshed its 90-minute Nordic Zen Body treatment with a new star product
Mauli Rituals unveils global expansion plans
Mauli Rituals, a UK-based ayurvedic spa brand, is taking its hair, skin, body and mind products worldwide.
Lemi introduces new Milano treatment bed range
Italian spa and wellness equipment supplier Lemi Group has unveiled the new Milano treatment bed, available in either the Classic or Evo model.
Comfort Zone's new three-piece Luminant collection and facial targets hyperpigmentation
Professional spa brand Comfort Zone has developed an all-new range and treatment to tackle hyperpigmentation.
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COMPANY PROFILES
MECOTEC GmbH

Innovation is in our DNA: Founded in 2006 by CEO Enrico Klauer, MECOTEC has grown from a pioneer in [more...]
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DIARY

 

08-11 Jan 2024

Hot Springs Connection Conference

Murrieta Hot Springs, United States
25-28 Jan 2024

Les Thermalies, the water & well-being exhibition

Carrousel du Louvre, Paris, France
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Tel: +44 (0)1462 431385

©Cybertrek 2023

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